The Guide Liverpool (@theguideliverpool) is a UK-based YouTube channel covering Liverpool nightlife, food, attractions, events and culture. With about 12,000 subscribers and a median of roughly 250 views per video, it posts around 50 uploads a year, mostly short clips. Sponsored integrations are priced at $4 to $8 per 1,000 median views, or about $150 to $250 per video.
Reach Liverpool locals and visitors planning nights out, food and events
- Channel has 12,000 subscribers and 6.1 million lifetime views across 4,387 uploads
- Median video earns about 252 views, so sponsored rates run $4 to $8 per 1,000 views because Shorts make up over half the uploads
- Roughly 50 uploads in the last 90 days, so a campaign can run for weeks
Brand fit report
Content
- Formats
- short-form vertical clips, venue walkthroughs, event previews, street interviews
- Tone
- informative, upbeat
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 90 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- travel, hospitality
- Affiliate links
- No
A competition video, 'WIN flights to the USA from Liverpool', was made with Liverpool John Lennon Airport and Aer Lingus, but the other recent videos show no clear sponsorship disclosure.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent coverage includes a political interview, 'We welcome Prime Minister Andy Burnham back home to Liverpool | Full Interview', which is a news item rather than commentary.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 12k | 252 | 50 |
Benchmark score: 35 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Liverpool has never seen an event quite like this | The Guid · 110 views
▶Authentic American barbecue food in West Kirby | The Guide L · 212 views
▶Bill Ryder-Jones to perform with the Liverpool's Philharmoni · 232 viewsLast three uploads, latest 2 days ago.
Your Guide to the very best of Liverpool. Liverpool nightlife, food, attractions, culture, events and more. For any business enquiries, get in touch with us at info@theguideliverpool.com.
About The Guide Liverpool
The Guide Liverpool is a UK YouTube channel that covers what to see, eat, drink and do in Liverpool and the wider Merseyside area. It publishes frequent short videos, often under 90 seconds, including venue walkthroughs, event previews, transport news and street interviews. Recent uploads cover topics such as new padel courts, a floating padel venue, new airline routes and a charity football match.
The channel has about 12,000 subscribers and a median of roughly 250 views per video, with around 50 uploads in the past year. Its audience is estimated to be mostly UK-based adults, largely in their 20s and 30s, who are looking for local recommendations. Audience figures are estimates, not platform-reported data.
For brand work, the channel has done a competition with a regional airport and an airline, and it covers local venue openings. Sponsored integrations run $4 to $8 per 1,000 median views, or about $150 to $250 per video, which compares with typical paid ad CPMs of $10 to $30. Local hospitality, tourism and event brands in the Liverpool area should consider booking it.
Written from The Guide Liverpool's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. The Guide Liverpool can edit or remove this page at any time.
Questions about The
How much does The Guide Liverpool charge for a sponsored video?
Based on its median views of about 252 per video and Shorts making up over half its uploads, a sponsored integration is estimated at about $150 to $250 per video. Rates are set by the rule of $4 to $8 per 1,000 median views for Shorts-heavy channels. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
What does The Guide Liverpool post about on YouTube?
The channel posts short videos about Liverpool and Merseyside. Topics include bars and restaurants, theatre and events, transport and airline routes, attractions and local news. Most videos are under 90 seconds and feature the presenter on camera or street interviews.
How do I contact The Guide Liverpool for a brand deal?
The channel lists info@theguideliverpool.com for business enquiries. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.