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The Jayaraj Group

@thejayarajgroup · IN · TA

The Jayaraj Group (@thejayarajgroup), an Indian group based in India's Tamil Nadu region, posts Tamil-language videos about heavy machinery, commercial vehicles and dealership events. The channel has about 14,800 subscribers, a median of 334 views per video, and uploads roughly three times a week. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book The

Tamil-language automotive reach across Tamil Nadu dealership and fleet buyers

  • Median of 334 views per video across 30 recent uploads
  • About 31 uploads in the last 90 days, roughly three per week
  • Mean of 12,676 views shows occasional spikes, such as a 232,277-view bus delivery
Best forcommercial vehicle launchesvehicle financing promotionsregional dealership events
Watch forMost content is self-promotional for group dealerships, so audience reach is narrow and mostly regional.

Brand fit report

Content

Topics, IAB taxonomy
Automotive70%
Business20%
Technology & Computing10%
Formats
dealership event recap, vehicle delivery video, product explainer, customer testimonial
Tone
informational, promotional
Language
TA
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
1 to 3 minutes, with some longer reviews up to 7 minutes

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment65/100
Positive share of 30 comments
Engagement0.2%
Likes and comments per view on recent videos
Audience asks aboutvehicle price and specificationsdealership locations and servicefinancing and EMI options
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
25%women
75%men
Countries
🇮🇳 India95%
🇺🇸 United States5%
LanguagesTamil 90%English 10%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
commercial vehicles, heavy machinery, automotive dealerships, vehicle financing
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; content is self-promotional dealership and product material.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover vehicle deliveries, showroom openings and product reviews with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube15k33431

Benchmark score: 36 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers3 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest 1 days ago.

Welcome to The Jayaraj Group's Official YouTube Channel! For over a century, we've been at the forefront of innovation, reliability, and excellence, uniting 13 iconic brands under one roof. 🔹 Heavy-Duty Machinery & Automotive: JCB | John Deere | BharatBenz | SML | Jeep | Citroën | Tata Motors | Chevrolet 🔹 Industry-Leading Tools & Equipment: Karcher | Claas | Stihl | Makita | WABCO 🔹 Our Signature Ventures: 🏢 Jayaraj AutoMart – 🇮🇳 India’s First Parts Hypermart: Your one-stop shop for all your CONSTRUCTION EQUIPMENT, COMMERCIAL VEHICLES & PASSENGER CARS needs. 💼 WorkFromHaven – A premium
The Jayaraj Group's own profile description on YouTube

Are you The Jayaraj Group? Claim or remove this profile.

About The Jayaraj Group

The Jayaraj Group (@thejayarajgroup) is an Indian automotive and machinery group that publishes Tamil-language YouTube videos about its dealerships. Recent uploads include vehicle deliveries, BharatBenz and Eicher Pro X showroom openings, JCB and John Deere product reviews, and customer testimonials. Most videos run one to three minutes, with some reviews longer, and the channel posts roughly three times a week.

The channel has about 14,800 subscribers and 6.7 million lifetime views. Its median video draws 334 views, with a p90 of 6,212, so reach is modest and concentrated in a few spikes. The audience is estimated to be mostly Tamil-speaking viewers in India who are interested in commercial vehicles and farm machinery; this is an estimate from content and titles, not measured data.

For brand deals, the channel's published rate is an estimate of $150 to $250 per video, which works out to roughly $450 to $1,100 CPM equivalent at median views, far above the $10 to $30 CPM typical for paid ads, so the channel fits brands wanting a regional dealer-network audience rather than cheap reach. Contact details unlock on Starbooked for $0.80.

Written from The Jayaraj Group's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. The Jayaraj Group can edit or remove this page at any time.

Questions about The

How much does The Jayaraj Group charge for a sponsored video?

Based on its 334 median views, an estimated sponsored integration costs $150 to $250 per video. The rate is calculated from median views at $20 to $35 per 1,000 views, with a minimum floor applied, and is an estimate rather than a published rate card.

What does The Jayaraj Group post about on YouTube?

The Jayaraj Group posts Tamil-language videos about its automotive and machinery dealerships. Topics include BharatBenz and Eicher Pro X vehicle deliveries, JCB and John Deere product reviews, showroom openings, and customer testimonials.

How do I contact The Jayaraj Group for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for a boost status before reaching out.

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