Kansas City Star
Kansas City Star (@thekansascitystar), a United States news organization's official YouTube channel, posts local news, sports and podcasts about Kansas City. With about 81,200 subscribers and a median of 660 views per video, it uploads roughly 50 videos a year, mostly Chiefs and Royals coverage. Sponsored integrations run about $150 to $250 per video.
Reach engaged Kansas City sports fans through daily Chiefs and Royals coverage
- Channel has about 81,200 subscribers and 70.5 million lifetime views
- Median video gets 660 views, with the top 10 percent above 1,450
- Uploads about 50 videos a year, with recent Chiefs content reaching 2,200 views
Brand fit report
Content
- Formats
- podcast, news video, reaction video, reporter interview
- Tone
- informative, straightforward
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 1 to 3 minutes for news clips, 25 to 35 minutes for podcasts
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent news coverage includes an ICE detention incident ("KC area ICE action ends with man crashing through shop window") and protests at a Royals stadium meeting, which carry political and violence-related content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 81k | 660 | 50 |
Benchmark score: 47 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Breaking down Chiefs’ imperfect 4-0 start & huge college foo · 414 views
▶Another week, another heart-stopping victory for Chiefs. Thi · 688 views
▶Chiefs found a way, Royals lost a once-promising season: Spo · 439 viewsLast three uploads, latest 5 days ago.
The official video channel of The Kansas City Star. Kansas City's best source for local news, sports, entertainment and more. The Star is dedicated to serving the greater KC area fair, equitable and community-driven news. Established in 1880, The Star strives to change alongside our neighbors in the greater Kansas City area. We hope to inform, delight and help you explore the best that Kansas City has to offer. Have questions? Email us at webeditors@kcstar.com.
About Kansas City Star
Kansas City Star (@thekansascitystar) is the official YouTube channel of The Kansas City Star, a newspaper serving the Kansas City area since 1880. The channel posts local news, sports coverage and podcasts, with the heaviest focus on the Kansas City Chiefs and Royals.
Videos range from short news clips under two minutes to longer podcast episodes of about 30 minutes. The channel uploads roughly 50 videos a year and has around 81,200 subscribers. The median video earns about 660 views, and the top decile exceeds 1,450. Viewers are likely local sports fans, estimated to be mostly 25 to 54 and based in the United States.
No sponsored content was found in recent uploads. A typical sponsored integration would cost $150 to $250 per video, roughly $20 to $35 CPM against median views, compared with $10 to $30 CPM for paid ads. Local businesses wanting Kansas City sports exposure should consider booking.
Written from Kansas City Star's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Kansas City Star can edit or remove this page at any time.
Questions about Kansas
How much does Kansas City Star charge for a sponsored video?
Based on median views of about 660, a sponsored integration is estimated at $150 to $250 per video, using a $20 to $35 CPM. Final pricing depends on the format and scope of the integration. Contact details unlock on Starbooked for $0.80.
What does Kansas City Star post about on YouTube?
The channel posts Kansas City local news, Kansas City Chiefs and Royals coverage, sports podcasts such as SportsBeat KC, and occasional local business features like restaurant openings. Most uploads are reporter-led news clips or long-form sports discussion.
How do I contact Kansas City Star for a brand deal?
Contact details, including the public email listed on the channel, unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked.
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