Starbooked

The Menil Collection

@themenilcollection · US · EN

The Menil Collection (@themenilcollection), a free art museum in Houston, Texas, USA, posts long lectures, panel discussions and artist talks on drawing, modern and contemporary art. The channel has about 7,150 subscribers, 259 videos and a median of roughly 376 views per video, with uploads about twice a month. Sponsored integrations are not offered, so rates are not applicable.

Why brands book The

Reach a educated, art-engaged Houston and US audience through a respected nonprofit museum channel

  • Median of about 376 views per video across 259 uploads, with the Cy Twombly Gallery video reaching roughly 21,000 views
  • Roughly 19 uploads in the past year, all long-form lectures and talks
  • Channel has no sponsorship history, so any integration would be a first
Best forcultural institution partnershipsfine art supply or education brands
Watch forThe museum does not monetize its channel with sponsors, and its content rules limit commercial placements.

Brand fit report

Content

Topics, IAB taxonomy
Arts & Entertainment85%
Education15%
Formats
lecture recordings, panel discussions, artist talks, short exhibition videos
Tone
scholarly, measured
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
40 to 70 minutes for talks, under 4 minutes for exhibition clips

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Engagement2.9%
Likes and comments per view on recent videos
Audience asks aboutwhat a specific artwork or exhibition meanshow to see the current exhibitions in Houstonbackground on the artists and curators speaking
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
55%women
45%men
Countries
🇺🇸 United States80%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles such as "Panel Discussion: SNCC, Sit-Ins, and the Strange Demise of Jim Crow" touch on civil rights history in an academic setting, with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube7.2k3763

Benchmark score: 11 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers7 / 50
Activity Uploads in the last 90 days3 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 4 days ago.

Philanthropists and art patrons John and Dominique de Menil established the Menil Foundation in 1954 to foster greater public understanding and appreciation of art, architecture, culture, religion, and philosophy. In 1987, the Menil Collection’s main building opened to the public. Today, the museum consists of a group of art buildings and green spaces nestled within a residential neighborhood in central Houston. The Menil remains committed to its founders’ belief that art is essential to human experience and welcomes all visitors free of charge to its buildings and surrounding green spaces.
The Menil Collection's own profile description on YouTube

Are you The Menil Collection? Claim or remove this profile.

About The Menil Collection

The Menil Collection is a free art museum in central Houston, Texas, operated by the Menil Foundation, which was established in 1954 by John and Dominique de Menil. Its YouTube channel publishes lectures, panel discussions, artist talks and short clips about its collection and exhibitions, mostly on drawing, modern and contemporary art.

Viewers are most likely art students, educators, scholars and museum-goers, based on the academic format of the videos. The channel has about 7,150 subscribers and a median of roughly 376 views per video, with a few clips, such as the Cy Twombly Gallery video, reaching much higher numbers. Audience figures are estimates and not verified by the museum.

The channel has no sponsored integrations on record. Brands in art supplies or arts education may find it a fit for non-paid collaborations, while sponsored placements would be an unusual request for this institution.

Written from The Menil Collection's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. The Menil Collection can edit or remove this page at any time.

Questions about The

How much does The Menil Collection charge for a sponsored video?

The Menil Collection has no sponsored video history on its channel, so no standard rate is published. Using the Starbooked rate rule, a long-form integration would fall in a range of $20 to $35 per 1,000 median views, which is well below typical paid CPM rates for ads.

What does The Menil Collection post about on YouTube?

The channel posts recorded lectures, panel discussions, artist talks and exhibition clips about art, drawing, modern and contemporary art and the museum's collection. Most videos run between 40 minutes and over an hour, with short clips for specific artworks.

How do I contact The Menil Collection for a brand deal?

The channel lists press and rights contacts in its description. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, and this profile is not currently boosted.

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