Starbooked

The Pique Lab

@thepiquelabtv · SG · EN

The Pique Lab (@thepiquelabtv) is a Singapore science and math tuition channel producing PSLE and O Level explainer videos. It has about 19,400 subscribers and a median of roughly 120 views per video, with around 29 uploads in the last 90 days. Sponsored integrations are quoted at $150 to $250 per video, reflecting its low view counts.

Why brands book The

Reach Singapore parents of PSLE and O Level students through exam-focused science and math

  • About 19,400 subscribers and 2.9 million lifetime views across 578 videos
  • Median of roughly 120 views per video, with a 90th percentile near 280
  • 29 uploads in the last 90 days keeps the channel active
Best foreducation and enrichment brandsstationery and revision aidslocal parent-focused campaigns
Watch forLow per-video views mean limited reach; a rate of $150 to $250 is the realistic floor.

Brand fit report

Content

Topics, IAB taxonomy
Education85%
Science15%
Formats
exam question walkthroughs, short experiment demos, teacher introductions
Tone
instructional, encouraging
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
1 to 7 minutes, with Shorts under 60 seconds

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement0.5%
Likes and comments per view on recent videos
Audience asks abouthow to solve specific PSLE science or math questionswhich concepts appear in P3 to P6 examshow to structure answers for full marks
Age
5%18-24
40%25-34
45%35-44
10%45+
Gender
55%women
45%men
Countries
🇸🇬 Singapore90%
🇲🇾 Malaysia5%
Other5%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is exam-focused science and math instruction for primary and secondary students with no flagged material in recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube19k12229
Instagram–––
TikTok–––

Benchmark score: 34 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days29 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest 12 days ago.

The Pique Lab is a premier PSLE, O Level Science & Math Tuition Centre in Singapore. We empower your child with clear thought processes & precise answering techniques that bring massive improvements in his/her examination results. Our programmes have impacted over 20,000 students since 2013. Curious Inside. Limitless Outside. Let your adventures with us begin! Follow The Pique Lab for the latest Science & Math tips in Singapore: Website: https://www.thepiquelab.com Instagram: https://www.instagram.com/thepiquelab_/ Facebook: https://www.facebook.com/ThePiqueLab/ TikTok: https://www.tiktok
The Pique Lab's own profile description on YouTube

Are you The Pique Lab? Claim or remove this profile.

About The Pique Lab

The Pique Lab is a Singapore tuition centre that posts short PSLE and O Level science and math videos. Most of its output walks through specific past-year exam questions, with a growing share of Shorts and short experiment demonstrations for primary students. Its channel has about 19,400 subscribers and a median of roughly 120 views per video, so its audience is best estimated as Singapore parents and students preparing for national exams, not a broad consumer audience.

The channel uploads frequently, with about 29 videos in the last 90 days. Its website describes a tuition programme that has taught over 20,000 students since 2013, a claim the channel itself does not verify. No sponsorships were detected in the last 50 videos.

Sponsored integrations are typically priced at $20 to $35 per 1,000 median views on long-form content, which works out to a CPM of $20 to $35 compared with the $10 to $30 CPM common for paid ads. Education and stationery brands serving Singapore families should book this creator.

Written from The Pique Lab's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. The Pique Lab can edit or remove this page at any time.

Questions about The

How much does The Pique Lab charge for a sponsored video?

Based on its median views and the Starbooked rate rule, a sponsored integration is typically $150 to $250 per video. Rates are quoted per video and are at the lower end because most videos draw modest view counts.

What does The Pique Lab post about on YouTube?

The channel posts Singapore PSLE and O Level science and math content, including exam question walkthroughs, Science Made Simple episodes, and short experiment demonstrations. Recent uploads cover topics like magnets, matter, and primary math word problems.

How do I contact The Pique Lab for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, and the channel also lists an enquiries email on its public profile.

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