Starbooked

The Sheepdogs

@thesheepdogsofficial · CA · EN

The Sheepdogs (@thesheepdogsofficial), a rock band from Saskatoon, Canada, post music videos, visualizers, live sessions and album chats to about 30,000 subscribers. Median views are around 1,800 per video, with roughly 50 uploads a year. Sponsored integrations are estimated at $150 to $250 per video, a rate that rests on the median views shown.

Why brands book The

Canadian rock band with 19 million lifetime views and a live session series

  • Median views of about 1,825 per video across the last 30 uploads
  • Live off-the-floor performances reach 14,000 to 16,000 views, the strongest recent clips
  • Around 50 uploads in the past year keep the channel active
Best formusic gear and instrument brandsmusic festival or tour promotionvinyl and merchandise campaigns
Watch forMedian views are low; the largest reach comes from occasional live performance clips.

Brand fit report

Content

Topics, IAB taxonomy
Rock Music70%
Music20%
Musical Instruments10%
Formats
live performance clips, official music videos and visualizers, album chat interviews
Tone
energetic, casual
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds to 5 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement2.5%
Likes and comments per view on recent videos
Audience asks abouthow the new album Keep Out of the Storm was recordedwhich guitars the band playstour dates and where to see the band live
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
35%women
65%men
Countries
🇨🇦 Canada45%
🇺🇸 United States35%
🇬🇧 United Kingdom5%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
music merchandise
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is live rock performance and band chat with no flagged topics in the recent titles, such as 'Bad For Your Health', which refers to a song title.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube30k1.8k5
X–––
Instagram–––
TikTok–––

Benchmark score: 19 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers8 / 50
Activity Uploads in the last 90 days5 / 30
Reach Followers on the main platform6 / 20

Recent videos

Last three uploads, latest today.

The official YouTube Channel of The Sheepdogs. Featuring official music videos, live performances, official lyric videos, covers, and more. Includes "I Don't Know", "Feeling Good", "Keep Out of the Storm", "The Way It Is", "Darlin' Baby", "How Late How Long", "Nobody", "Downtown", and many more. Subscribe to the channel now - and 'ring the bell' to get notified about any new videos. Connect with The Sheepdogs: http://www.thesheepdogs.com/ https://instagram.com/thesheepdogs/ https://www.tiktok.com/@thesheepdogsofficial https://twitter.com/thesheepdogs https://www.facebook.com/thesheepdogs
The Sheepdogs's own profile description on YouTube

Are you The Sheepdogs? Claim or remove this profile.

About The Sheepdogs

The Sheepdogs run an official YouTube channel for the Saskatoon rock band, posting official music videos, visualizers, live sessions filmed off the floor, and album chat interviews. Uploads are frequent, around 50 in the past year, and most are short. The website describes the band as four-time JUNO Award winners with multiple Gold and Platinum records.

The channel's audience is estimated, not measured, to be mostly classic rock fans in Canada and the United States, with an older-leaning age profile. Median views are about 1,800 per video, with a 90th percentile near 15,000 driven by live clips.

At $20 to $35 CPM, a sponsored integration of $150 to $250 per video is a fit for music gear, instrument, and festival brands that want an engaged rock audience. Paid ads typically run $10 to $30 CPM, so this rate is higher, which suits niche targeting over broad reach.

Written from The Sheepdogs's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. The Sheepdogs can edit or remove this page at any time.

Questions about The

How much does The Sheepdogs charge for a sponsored video?

Based on a median of about 1,800 views on long-form uploads, a sponsored video is estimated at $150 to $250 per video. This is a estimate calculated at $20 to $35 per 1,000 median views, not a published rate card.

What does The Sheepdogs post about on YouTube?

The channel posts official music videos, lyric visualizers, live performances filmed in Dartmouth, Nova Scotia, and album chat interviews about guitars and recording. Most uploads are short, and the band posts several videos each month.

How do I contact The Sheepdogs for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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