Starbooked

Oto Tom

@thewakaholic · NG · EN

Oto Tom (@thewakaholic) is a Nigerian travel creator who makes long-form travel guides and visa advice for everyday travellers. The channel has about 17,200 subscribers, a median of roughly 185 views per video, and uploads about once a week. Per the creator's website, Oto Tom is a Nigerian lawyer and author. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book Oto

Visa-focused travel audience with a strong niche in Nigerian and African travellers

  • About 17,200 subscribers and a median of 185 views per video
  • Visa explainer videos regularly reach 400 to 850 views, above the channel median
  • No sponsored content seen, so a first brand integration would stand out
Best fortravel gear and luggagevisa and travel insurance servicesairline or booking platform awareness
Watch forMedian views are low relative to subscriber count, so reach per video is modest.

Brand fit report

Content

Topics, IAB taxonomy
Travel70%
Careers10%
Lifestyle20%
Formats
long-form vlog, visa explainer, short-form clip
Tone
practical, encouraging
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
4 to 8 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement4.5%
Likes and comments per view on recent videos
Audience asks abouthow to get a visa approvedwhich countries need a visa for Nigerianshow to plan a first solo trip
Age
25%18-24
40%25-34
25%35-44
10%45+
Gender
50%women
50%men
Countries
🇳🇬 Nigeria60%
🇺🇸 United States10%
🇬🇧 United Kingdom10%
Other20%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and descriptions cover travel, visa procedure and local culture with no flagged content, such as 'Lagos Classic Car Show'.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube17k18511
Instagram–––

Benchmark score: 16 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days11 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest 19 days ago.

Hi, I am Oto Tom, a Nigerian Lawyer, Author, and the face behind The Wakaholic. With a Nigerian passport in hand, I have navigated the challenges of global travel: visas, borders, and the myths that say travel isn't "for us." On this channel, I share real stories, practical visa tips, and travel guides to help everyday people explore the world confidently. Whether you are dreaming of your first trip or planning your next adventure, you are in the right place. Travel is not a luxury. It is possible, and it’s worth it. Let’s rewrite the narrative, one destination at a time. To stay connected
Oto Tom's own profile description on YouTube

Are you Oto Tom? Claim or remove this profile.

About Oto Tom

Oto Tom, known as @thewakaholic, is a Nigerian creator who posts travel vlogs, destination guides and practical visa advice. Per the creator's website, Oto Tom is a Nigerian lawyer and author, and the channel is built around helping everyday Nigerians see travel as possible. Uploads run about once a week, with a mix of long-form videos and Shorts.

The audience is estimated to be mostly English-speaking, with a large share in Nigeria and a meaningful group in the diaspora. Viewers are likely to be planning trips or preparing visa applications. Median views sit around 185 per video, so the channel is better suited to niche awareness than mass reach.

Brands in travel services, luggage or financial documentation tools may find this audience relevant. Estimated sponsored rates run $150 to $250 per video, which is roughly $20 to $35 CPM on median views, a higher cost than typical paid ads at $10 CPM.

Written from Oto Tom's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Oto Tom can edit or remove this page at any time.

Questions about Oto

How much does Oto Tom charge for a sponsored video?

Based on median views of about 185 on long-form videos, the estimated rate is $150 to $250 per video. This is a rate estimate from public data, not a confirmed price. Contact details unlock on Starbooked for $0.80.

What does Oto Tom post about on YouTube?

Oto Tom posts travel vlogs, destination guides and visa application advice aimed at Nigerians and African travellers. Recent videos cover Malta, Iceland, Schengen visas and visa psychology. The channel also includes short clips for quick tips.

How do I contact Oto Tom for a brand deal?

Contact details for Oto Tom unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, which handles the outreach.

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