Starbooked

Through The Roots

@throughtheroots · US · EN

Through The Roots (@throughtheroots) is a pop-reggae band based in San Diego and Hawai'i, United States, posting about 20,800 subscribers and a median of roughly 590 views per Short. The channel uploads about 50 short clips a year, mostly 10 to 35 seconds, with a rate range of $150 to $250 per video for sponsored Shorts. Its distinctive detail is a 90s nostalgia theme tied to the band's tour life.

Why brands book Through

A San Diego and Hawai'i reggae band with a loyal 90s-nostalgia audience

  • Median Short views of 586 with a 90th percentile of 1,163 across recent uploads
  • Audience engagement rate of 1.47 percent, with likes making up most interactions
  • About 50 uploads in the past year keeps the channel steadily active
Best forlive event and ticketing promotionlifestyle and beverage brands aligned with beach and summer culture
Watch forMedian views are low, so budget for reach by volume, not single-video impact.

Brand fit report

Content

Topics, IAB taxonomy
Music70%
Lifestyle30%
Formats
short vertical clips, tour announcements, behind-the-scenes band chatter
Tone
upbeat, nostalgic
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 35 seconds

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Engagement1.5%
Likes and comments per view on recent videos
Audience asks aboutupcoming tour dates and show locationssong names and lyricshow to get tickets or free passes
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
50%women
50%men
Countries
🇺🇸 United States90%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugsmedium
Violencelow
Politicslow

Family friendly
Channel keywords reference 'ganja music' and the band's reggae style, though recent titles contain no drug content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube21k5861

Benchmark score: 9 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers4 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest 85 days ago.

📍San Diego / Hawai’i-based Pop-Reggae Band ✉️Info: band@throughtheroots.com 🏝️”Just Cruise” Out Now!!
Through The Roots's own profile description on YouTube

Are you Through The Roots? Claim or remove this profile.

About Through The Roots

Through The Roots is a pop-reggae band from San Diego and Hawai'i that posts short vertical videos on YouTube, mostly under 35 seconds. The channel features tour announcements, band behind-the-scenes clips and a recurring 90s nostalgia theme that ties its music to shared memories of fans.

With about 20,800 subscribers and a median of around 590 views per video, the channel is best suited for reaching a small, engaged group of listeners rather than mass reach. Audience estimates suggest a mostly American viewer base aged 25 to 44, though these figures are approximate and not drawn from channel analytics.

Brand work visible on the channel is limited to show promotion and collaborations with other musicians; no paid sponsorships appear in recent uploads. A typical sponsored Short would be priced at $150 to $250 per video, which works out to roughly $4 to $8 CPM, compared with $10 to $30 CPM for typical paid ads. Lifestyle and event brands seeking an authentic music audience should consider booking.

Written from Through The Roots's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Through The Roots can edit or remove this page at any time.

Questions about Through

How much does Through The Roots charge for a sponsored video?

Through The Roots would typically charge $150 to $250 per sponsored YouTube Short, based on a median of about 586 views per video. Rates are estimates from public channel data and should be confirmed with the band directly before booking.

What does Through The Roots post about on YouTube?

Through The Roots posts short vertical clips about its pop-reggae music, tour dates, live show moments and 90s nostalgia content. Most videos run under 35 seconds and the channel uploads roughly 50 Shorts per year.

How do I contact Through The Roots for a brand deal?

Contact details for Through The Roots unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for booking options before reaching out.

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