Tiab 97s (@tiab97s) is a Hong Kong based music channel run by the Cantopop and hip hop artist TIAB, who posts official music videos, audio releases and lyric videos. The channel has about 52,000 subscribers and a median of roughly 133,000 views per video, with a slow pace of about one upload a year recently. Sponsored integrations would cost $20 to $35 per 1,000 median views, or roughly $2,700 to $4,700 per video.
Hong Kong hip hop channel with 133k median views per video
- About 52,000 subscribers and roughly 41.7 million lifetime views, with a 3.8 million view peak
- Median engagement of 0.85% and a 4% like rate across the last 30 videos
- Audience is concentrated in Hong Kong and Taiwan, which suits regional Cantonese and Mandarin campaigns
Brand fit report
Content
- Formats
- official music videos, audio releases, lyric videos
- Tone
- moody, introspective
- Language
- Chinese
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- 2 to 4 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Titles such as "Suffocation 窒息" and "SICK 病" carry dark emotional themes, though no explicit content is flagged in the recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 52k | 133k | 0 |
Benchmark score: 60 / 100
Public rule, same for everyone. How it works.
Recent videos
▶TIAB - Custom-made girl [Official Music Video] · 60k views
▶TIAB - 蝴蝶效應 [Official Lyrics Music Video] · 271k views
▶TIAB - Because of You (Prod. SILVERSTRIKE) [Audio] · 176k viewsLast three uploads, latest 244 days ago.
Tiab簡介 TIAB Instagram: tiab97s 合作 Email：makeinfuturemusic@gmail.com
About Tiab 97s
Tiab 97s is the official YouTube channel of TIAB, a Hong Kong based artist working in Cantonese hip hop and pop, according to the channel description and links. The channel posts official music videos, audio releases and lyric videos, mostly two to four minutes long, with subtitles offered in English. Upload frequency has dropped sharply, with one video in the past 12 months and none in the last 90 days.
The audience is estimated, not measured, and is likely made up of Cantonese speaking listeners in Hong Kong, Taiwan and overseas diaspora fans, with a strong skew toward ages 18 to 34. Median views sit around 133,000, which makes the channel more suited to music-led campaigns than general lifestyle content.
Brands considering a sponsored integration would pay roughly $20 to $35 per 1,000 median views, which works out to about $2,700 to $4,700 per video. That is a CPM of $20 to $35, which is higher than the $10 typical for paid ads, so the channel fits best for brands seeking an engaged, music-focused audience rather than the lowest reach cost.
Written from Tiab 97s's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Tiab 97s can edit or remove this page at any time.
Questions about Tiab
How much does Tiab 97s charge for a sponsored video?
Based on a median of about 133,000 views, a sponsored integration would cost roughly $2,700 to $4,700 per video, at $20 to $35 per 1,000 median views. Final pricing depends on format and usage rights and should be confirmed with the creator directly.
What does Tiab 97s post about on YouTube?
The channel posts original Cantonese hip hop and pop music, including official music videos, audio-only releases and lyric videos. Most videos run two to four minutes and are produced in collaboration with other musicians and producers.
How do I contact Tiab 97s for a brand deal?
The channel description lists an email for collaboration enquiries. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
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