TM Toys (@tmtoys) is a Poland-based toy company channel posting frequent vertical Shorts for brands such as Bluey, Hitster and Hey Clay. It has 22,300 subscribers but a median of only 50 views per video, with 34 uploads in 90 days. A sponsored integration falls at the $150 to $250 floor per video.
Polish toy distributor channel with an active Shorts pipeline but very low organic reach
- 34 uploads in 90 days, mostly 15 to 40 second Shorts across Bluey, Hitster, Hey Clay and Littlest Pet Shop.
- Website lists more than 40 toy and game brands, suggesting retail and distribution reach in Poland.
- Median video has only 50 views; one 6.5 million view outlier needs verification before relying on it.
Brand fit report
Content
- Formats
- product showcase Shorts, brand range promos, game demos
- Tone
- playful, promotional
- Language
- Polish
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- under 40 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- toys, board games
- Affiliate links
- No
Videos are the company's own product promotions, such as 'BLUEY Zestaw Supermarket', with no third-party sponsorship disclosure found.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Children's toy and game promotions such as 'Littlest Pet Shop | Stylowy Butik' with no flagged content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 35 / 100
Public rule, same for everyone. How it works.
Recent videos
▶SCHLEICH Willa nad jeziorem – letnia przygoda w Lakeside! 🌿 · 30 views
▶BLUEY Zestaw Supermarket – wielki sklep pełen zabawy! 🛒💙🐾 · 65 views
▶Magic Tim – poznaj interaktywną zabawkę pełną magii! ✨ · 55 viewsLast three uploads, latest 3 days ago.
Przyjaciele dziecięcej wyobraźni! Znajdziecie nas na: WWW http://tmtoys.pl/ FB: https://www.facebook.com/tmtoyspl/ Instagram: https://www.instagram.com/tmtoyspl/ Tik Tok: https://www.tiktok.com/@tmtoyspl
About TM Toys
TM Toys (@tmtoys) is a Polish toy company channel with 22,300 subscribers and 588 videos. Nearly all recent uploads are 15 to 40 second vertical Shorts showing products from brands it carries, including Bluey, Hitster, Hey Clay, Littlest Pet Shop, Schleich and Fru Blu. It posted 34 times in the last 90 days.
Reach is very low: the median video has 50 views and almost none have likes, so the channel's own audience is small. One Hitster Bingo Short shows 6.5 million views, which looks like an outlier and should be verified. Audience data are estimates, likely Polish-speaking parents and gift buyers. No third-party sponsorships were found.
Starbooked applies its minimum of $150 to $250 per video. With a 50-view median, that implies a far higher CPM than the $10 to $30 of typical paid ads. The channel is mainly relevant to brands seeking Polish toy retail or distribution partnerships rather than reach.
Written from TM Toys's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. TM Toys can edit or remove this page at any time.
Questions about TM
How much does TM Toys charge for a sponsored video?
Starbooked estimates $150 to $250 per video, the minimum for Shorts-heavy channels. With a median of 50 views, the cost per 1,000 views would be far above typical paid ads.
What does TM Toys post about on YouTube?
The channel posts short product videos for toys and games it carries in Poland, including Bluey sets, Hitster music games, Hey Clay modeling kits, Littlest Pet Shop figures and Fru Blu bubble toys.
How do I contact TM Toys for a brand deal?
No email was found, but the channel links a website and social profiles. Contact details unlock on Starbooked for $0.80 when available, and boosted creators can be booked through Starbooked.
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