Starbooked

THE TOCHIGI CITY UNITED

@tochigicity · JP · JA

THE TOCHIGI CITY UNITED (@tochigicity) is the official YouTube channel of Tochigi City Football Club, a J2 League club based in Tochigi, Japan. With about 8,090 subscribers and a median of roughly 2,400 views per video, it posts around 50 uploads a year, mostly match highlights and short clips. No sponsored integrations were found, so brand work would be a custom sponsorship rather than a standard rate card.

Why brands book THE

Reach committed Japanese J2 football fans through a club-run channel

  • Median of about 2,400 views per video across 50 uploads in the last year
  • Match-day spikes reach 4,800 to 8,700 views on highlight and goal videos
  • Club channel with a dedicated fan base in Tochigi and surrounding prefectures
Best forregional sponsorshipsports apparel and equipmentlocal food and hospitality
Watch forMostly Japanese-language content with modest view counts; sponsorship is better arranged through the club directly.

Brand fit report

Content

Topics, IAB taxonomy
Soccer85%
Sports15%
Formats
match highlights, post-game interviews, short vision movies, behind-the-scenes clips
Tone
energetic, informative
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 5 to 8 minutes for match highlights

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 50 comments
Engagement0.9%
Likes and comments per view on recent videos
Audience asks aboutmatch results and highlightsplayer interview contentupcoming fixtures and ticket information
Age
20%18-24
25%25-34
25%35-44
30%45+
Gender
35%women
65%men
Countries
🇯🇵 Japan98%
🇺🇸 United States1%
Other1%
LanguagesJapanese 95%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover match highlights, interviews and a community human rights awareness video; no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube8.1k2.4k50
X–––
Instagram–––

Benchmark score: 69 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers37 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest today.

Jリーグに所属する『栃木シティ』の公式YouTubeチャンネル🎥 #栃木シティ #TOCHIGICITY 【チャンネル登録はコチラ👇】 https://www.youtube.com/channel/UCD1KBP_y6brjx3ox8kuOrHw?sub_confirmation=1 【クラブ公式SNS】 公式ホームページ→https://tochigi-city.com 公式Twitter→https://twitter.com/tochigi_city_ 公式Instagram→https://www.instagram.com/tochigi_city_official/ 公式Facebook→https://www.facebook.com/TochigiCityFootballClub/
THE TOCHIGI CITY UNITED's own profile description on YouTube

Are you THE TOCHIGI CITY UNITED? Claim or remove this profile.

About THE TOCHIGI CITY UNITED

THE TOCHIGI CITY UNITED is the official YouTube channel of Tochigi City Football Club, a J2 League club in Tochigi, Japan. The channel posts match highlights, post-game interviews, short behind-the-scenes clips and vision movies, with about 50 uploads over the past year. Most content is in Japanese and is aimed at existing fans, families and local supporters. Audience estimates are inferred from channel content and are not verified.

The channel has about 8,090 subscribers and a median of roughly 2,400 views per video, with highlight videos for major matches reaching several thousand views. Club pages on the official website list home match sponsors, which indicates the club sells partnerships directly. No standard sponsored-video rate card was found.

A brand considering this channel would get a sports-focused, regional audience rather than broad reach. Compared with paid ads at a $10 to $30 CPM, a custom club partnership can make sense for Japanese regional brands that want to be associated with J2 matches.

Written from THE TOCHIGI CITY UNITED's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. THE TOCHIGI CITY UNITED can edit or remove this page at any time.

Questions about THE

How much does THE TOCHIGI CITY UNITED charge for a sponsored video?

No published rate card exists for this channel. Its median of about 2,400 views per video suggests a modest per-video figure, but any sponsorship is best arranged with the club directly. Contact details unlock on Starbooked for $0.80.

What does THE TOCHIGI CITY UNITED post about on YouTube?

The channel posts Tochigi City Football Club match highlights, post-game interviews, short vision movies and behind-the-scenes clips. Most videos are in Japanese and are under two minutes, with some longer full highlight videos.

How do I contact THE TOCHIGI CITY UNITED for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, and club partnerships are typically handled through the club's official contact channels.

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