Tom's Hardware (@tomshardware), a US-based technology publisher, runs a YouTube channel of about 43,900 subscribers and roughly 10.7 million lifetime views. It posts reviews, news digests and benchmarks on PC hardware, laptops and gaming gear, with a median of about 1,400 views per video. Uploads run roughly two per week. Estimated rate: $150 to $250 per sponsored video.
Reach PC buyers and tech enthusiasts through hardware reviews
- About 43,900 subscribers with a median of roughly 1,400 views per video
- Around 27 uploads in 90 days keeps brand mentions in regular rotation
- Product spotlights of 60 to 120 seconds suit hardware and accessory launches
Brand fit report
Content
- Formats
- product reviews, news digests, benchmark tests, short product spotlights
- Tone
- informative, technical
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- 1 to 3 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover hardware reviews, benchmarks and tech news with no flagged content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 40 / 100
Public rule, same for everyone. How it works.
Recent videos
▶#asrock X870E Challenger Wifi: A value X870E board packed wi · 1.1k views
▶Gears of War E-Day is an uncharacteristically CPU-heavy Unre · 1.1k views
▶We tested 13 #powerbanks to help you choose the best one.#an · 401 viewsLast three uploads, latest 13 days ago.
Reviews • Best Picks • Deep Dives SUBSCRIBE to the Tom's Hardware YouTube channel → http://www.shorturl.at/yKPQ9 Twitter→ http://twitter.com/tomshardware Facebook→ http://www.facebook.com/tomshardware Pinterest→ http://www.pinterest.com/tomshardware/ Community Forums→ https://forums.tomshardware.com/ Tom's Hardware is the leading destination for tech enthusiasts of all skill levels. Whether you're building a PC, buying a laptop or learning how to create robots with your kids, #TomsHardware has comprehensive editorial resources and a vibrant expert community to help you on your journey.
About Tom's Hardware
Tom's Hardware is a technology channel that publishes reviews, benchmarks, news digests and short product spotlights on PC components, laptops, storage and gaming hardware. Uploads arrive about twice a week, and most videos run one to three minutes. The audience is estimated to be mostly men aged 25 to 44 in the United States, the United Kingdom and Canada, with a clear interest in buying decisions. Sponsored content is not present in the recent videos.
The channel has about 43,900 subscribers and a median of roughly 1,400 views per video, with occasional spikes above 10,000 for popular topics. Estimated pricing for a sponsored integration is $150 to $250 per video, which equals roughly $20 to $35 CPM on the median view count. Paid ads usually run at $10 to $30 CPM, so the cost is comparable but the placement is tied to trusted editorial content.
Brands selling PC components, laptops or accessories that want a technically informed audience should consider this channel.
Written from Tom's Hardware's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Tom's Hardware can edit or remove this page at any time.
Questions about Tom's
How much does Tom's Hardware charge for a sponsored video?
Based on the channel's median views of about 1,400, the estimated range is $150 to $250 per sponsored video. This is an estimate from public metrics, and the actual rate depends on format and deliverables. Contact details unlock on Starbooked for $0.80.
What does Tom's Hardware post about on YouTube?
The channel posts short product reviews, benchmark tests, technology news digests and deeper dives on PC hardware, laptops, storage and gaming gear. Videos are mostly one to three minutes long, with a few longer features.
How do I contact Tom's Hardware for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for availability before you reach out.
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