Starbooked

toopoor (@toopoor), a US-based independent music artist and YouTube channel with about 85,400 subscribers and a median of roughly 9,400 views per video, posts music videos, lyric videos, Shorts and short diary-style vlogs. Uploads run about three videos per quarter. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book toopoor

Dark pop artist with a loyal audience averaging 9,400 views per video

  • Median of about 9,400 views per video across the last 30 uploads
  • Music videos peak above 70,000 views, with one passing 1.8 million
  • Engagement rate of about 4.2 percent, well above typical channel benchmarks
Best forfashion and beauty launchesmusic and streaming promotions
Watch forContent is dark and sexually suggestive, so brands need a suitability check before booking.

Brand fit report

Content

Topics, IAB taxonomy
Music55%
Pop Music15%
Video Gaming15%
Lifestyle15%
Formats
music videos, lyric videos, YouTube Shorts, diary vlogs
Tone
moody, stylized
Language
English
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 2 to 3 minutes for music videos

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement4.2%
Likes and comments per view on recent videos
Audience asks aboutwhen the next song or album dropshow the music videos were madethe meaning behind the lyrics
Age
45%18-24
35%25-34
12%35-44
8%45+
Gender
55%women
45%men
Countries
🇺🇸 United States45%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultmedium
Drugslow
Violencelow
Politicslow

Lyric video '1-800-EROTICA' (2024-05-14) has explicit sexual lyrics, and the music video descriptions and lyrics include mature and dark themes.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube85k9.4k3

Benchmark score: 34 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers14 / 50
Activity Uploads in the last 90 days3 / 30
Reach Followers on the main platform17 / 20

Recent videos

Last three uploads, latest 61 days ago.

toopoor's own profile description on YouTube

Are you toopoor? Claim or remove this profile.

About toopoor

toopoor is an independent US music artist whose YouTube channel, with about 85,400 subscribers, posts music videos, lyric videos, Shorts and occasional diary-style vlogs. The channel uploads about three videos per quarter, with a median of roughly 9,400 views per video. Its strongest uploads are music videos, several of which have passed 70,000 views.

The audience appears to skew young, with most viewers likely between 18 and 34, though these demographic figures are estimates rather than platform-reported data. The aesthetic is dark, stylized and alternative pop, and the content includes mature and sexually suggestive lyrics.

Sponsored work has not been observed on the channel. The estimated rate is $150 to $250 per video, which at a median of about 9,400 views works out to roughly $16 to $27 CPM, against typical paid-ad CPMs of $10 to $30. Brands in fashion, beauty or music promotion with a tolerance for dark themes are the best fit.

Written from toopoor's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. toopoor can edit or remove this page at any time.

Questions about toopoor

How much does toopoor charge for a sponsored video?

Estimated rates are $150 to $250 per video based on a median of about 9,400 views and a per-thousand-view range of $20 to $35. These are estimates derived from channel metrics, not published rates. Contact details unlock on Starbooked for $0.80.

What does toopoor post about on YouTube?

toopoor mostly posts music videos, lyric videos and Shorts for their independent pop releases, along with occasional diary-style vlogs and gaming clips. The tone is dark, moody and stylized, and some lyrics are sexually explicit.

How do I contact toopoor for a brand deal?

Contact details for toopoor unlock on Starbooked for $0.80. Boosted creators can also be booked directly through Starbooked, so check whether this creator has an active boost before reaching out.

Similar creators

YouTube and other creators in independent pop, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
yoa@yoamusique · FR
french musicindependent pop16k6.6k$150–25053
Berenice Official@bereniceofficial8097
independent popsoul music1k9.6k$190–34050
Spiros Papadatos@spiridonas4
indie rockmusic videos2.4k883$150–25046
Tyne-James Organ@tynejamesorgan · AU
indie musicalternative music23k661$150–25016
Bloxory@bloxxory · US
robloxlego animation89k138k$550–110098
Nexus FC@nexus__fc_ · IN
football skillsfootball edits87k51k$200–41097