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TOPRANK_OFFICIAL

@toprankofficial · JP · JA

TOPRANK_OFFICIAL (@toprankofficial) is a Japanese imported-car dealer and service company that publishes car reviews, buying guides and short quizzes. The channel has about 20,100 subscribers, roughly 13.2 million total views and a median of about 4,500 views per video, with near-daily uploads. Sponsored integrations are estimated at $150 to $250 per video, reflecting a 0.26 Shorts share.

Why brands book TOPRANK_OFFICIAL

Japanese car audience reviewing imported luxury and performance models

  • About 4,500 median views per long-form video across 30 recent uploads
  • Upload pace of about 50 videos in the last 90 days keeps brands visible
  • Shorts share of 0.26 offers a lower-cost placement option
Best forautomotive accessoriescar care and detailing productsauto insurance and financing
Watch forAudience is small and Japanese-speaking, so reach outside Japan is limited.

Brand fit report

Content

Topics, IAB taxonomy
Automotive85%
Business10%
Entertainment5%
Formats
long-form car review and test drive, interview and talk show, short quiz and clip
Tone
informative, enthusiastic
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
8 to 25 minutes, with Shorts under 60 seconds

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement0.4%
Likes and comments per view on recent videos
Audience asks aboutWhich model to buy among similar imported carsWhat maintenance and repair costs look likeHow a used imported car compares with a new one
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
20%women
80%men
Countries
🇯🇵 Japan95%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is car reviews and quizzes with no flagged themes in the recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube20k4.5k50

Benchmark score: 62 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers28 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform4 / 20

Recent videos

▶マフラーエンドクイズ‼️何問正解できますか？　# #toprank #トップランク #車 #クイズ #マフラー #車 · 1.3k views▶【BMW M2】乗り換えのきっかけは？中古車購入のリアルを聞く｜TOPRANK ユーザーレビュー #01 · 7.3k views▶タルガでしか得られない栄養とは？【ポルシェ911 991.2 タルガ4S】ベースモデルと何が違う？【輸入車徹底解剖】 · 5.8k views

Last three uploads, latest today.

クルマは移動手段ではなく「日々感動を与えるパートナー」 輸入車販売、買取、チューニング、保険、車検・整備、コーティングなどクルマに関するトータルサービスをご提供しています。また、世界中からこだわりの1台を探し出して、世界中のお客様へ最高の1台を届けます。 ■ 東京と千葉にショールームが3カ所と、 東日本最大級の整備工場があり、 海外では北米とアジア諸国に展開しています。 ■ クルマの魅力、クルマのある暮らし…を満喫いただける、 クルマにフォーカスした動画と、 わたしたちTOPRANKという会社を、皆様に知っていただけるような、 ヒトにフォーカスした動画をUPしていきます。 ■ ぜひ、チャンネル登録をお願いします！ ■■■■■■■■CONTACT■■■■■■■■■ 株式会社トップランク 03-6222-8338 （代表） info@toprank.co.jp ■■■■■■■■■■■■■■■■■■■■■■■■■
TOPRANK_OFFICIAL's own profile description on YouTube

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About TOPRANK_OFFICIAL

TOPRANK_OFFICIAL, published by Japanese imported-car company TOPRANK, covers imported vehicles through test drives, model comparisons, buying guides and short quizzes. Recent uploads include BMW, Porsche, Mercedes-AMG, Aston Martin and Alpina reviews, along with interviews with former world champions. The channel posts about 50 videos in the last 90 days, mostly in Japanese.

The audience is estimated to be mostly Japanese adults interested in buying or maintaining imported cars, with a male majority. These figures are estimates from channel content, not measured analytics. Median views are about 4,500 per video on a channel of roughly 20,100 subscribers.

Brands looking for a Japanese automotive audience can book this channel for car-related products or services. At an estimated $20 to $35 CPM, it is priced above typical $10 to $30 paid-ad CPMs, so the value rests on audience fit rather than volume.

Written from TOPRANK_OFFICIAL's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. TOPRANK_OFFICIAL can edit or remove this page at any time.

Questions about TOPRANK_OFFICIAL

How much does TOPRANK_OFFICIAL charge for a sponsored video?

Based on a median of about 4,500 views and a Shorts share of 0.26, the estimated rate is $150 to $250 per video. This is a formula-based estimate, not a published rate card. Confirm current pricing directly with the creator.

What does TOPRANK_OFFICIAL post about on YouTube?

The channel posts Japanese-language reviews of imported cars, including BMW, Porsche, Mercedes-AMG and Aston Martin. It also publishes buying guides, short car quizzes and conversations with former world champions Shinji Takehara and Miyu Yamamoto. Uploads run about 50 videos per 90 days.

How do I contact TOPRANK_OFFICIAL for a brand deal?

Contact details unlock on Starbooked for $0.80. The channel lists a business email and phone number on its page. Boosted creators can be booked through Starbooked.

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