鳥益チャンネル (@torimasu1959) is run by Tori-masu, a Japanese izakaya in Shinkoiwa, Katsushika, Tokyo, founded in 1959 according to its website. The channel has about 2,890 subscribers and a median of 344 views per video, uploading roughly 39 videos a year, mostly Shorts about local festivals and street events. Sponsored integrations run about $150 to $250 per video.
Local Tokyo izakaya channel reaching a festival-going Shinkoiwa neighborhood audience
- Median of 344 views per video across 186 uploads since 2011
- Recent Shorts average around 390 views, with one event clip reaching 13,121 views
- Zero sponsorship history, so integrations would be a first for this channel
Brand fit report
Content
- Formats
- short vertical clips with event footage, long uncut street event recordings, event announcements
- Tone
- nostalgic, community-focused
- Language
- Japanese
- On camera
- No, voiceover and b-roll
- Production
- Phone, natural light
- Typical length
- under 60 seconds for most Shorts, with occasional uncut recordings of 8 to 25 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- restaurant and takeout food
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is festival footage, lion dance performances and restaurant promotion with no flagged material in recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 2.9k | 344 | 2 |
Benchmark score: 17 / 100
Public rule, same for everyone. How it works.
Recent videos
▶【2026年】新小岩納涼盆踊り大会 7/25(土)、7/26(日) #shorts #新小岩 #盆踊り #祭り # · 388 views
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●鳥益のすべては↓ https://lit.link/torimasu 鳥益は新小岩で昭和34年創業の歴史ある居酒屋です。 美味しい鳥料理や牛すじ煮込み、最近ではハンバーグが特に人気です https://lit.link/torimasu JR線「新小岩駅」南口から徒歩約5分のところにある『大衆酒蔵 鳥益 新小岩』 鳥料理をメインに取り扱う新小岩のお店で、焼き鳥や手羽先などお酒に合うメニュー がそろっています。どこか懐かしさを感じるノスタルジックな雰囲気で、 長年の人から利用されている新小岩の居酒屋です。 創業当時からの秘伝の味を守り続けており、定番の串焼き(焼き鳥)には50年以上 継ぎ足している秘伝のタレを使用しており、この味を目当てに訪れる人も多いです。 鳥益の定番の「串焼き盛り合わせ」をはじめとして、「手羽っ唐」「鳥もも肉鉄板焼き」 など、魅力的な鳥料理をいただくことができます。 おすすめの「牛すじ煮込み」は、手間と時間をかけて煮込んだトロトロの 牛すじに、濃いめの汁がしみ込んだお酒がすすむ一品です。 野菜などの具材がたっぷり入った「もつ煮込み豆腐」もお店の人気メニュー。 臭みのない新鮮な豚もつを使っているので、ホルモンが苦手な方もパクパク食べられます。 宴会コース、飲み放題などコースメニューも充実していますし、事前予約で誕生日用の 「揚げ物ケーキ」も作ります。新
About 鳥益チャンネル
鳥益チャンネル is the YouTube channel of Tori-masu, a long-running izakaya in Shinkoiwa, Katsushika, Tokyo, according to the business website. The channel posts mainly short vertical clips about local festivals, the Shinkoiwa lion dance and drum group, and street events, along with occasional uncut recordings of longer performances. Uploads run at about 39 videos a year, and the channel has roughly 2,890 subscribers with a median of 344 views per video.
Viewers are most likely people in the Shinkoiwa and wider Katsushika area who follow neighborhood life, along with festival enthusiasts across Japan. These audience characteristics are estimates based on content and titles, not verified analytics. The channel shows no sponsorship history, and the estimated rate is $150 to $250 per video. At that rate, the implied CPM is roughly $20 to $35 per 1,000 views on long-form, compared with $10 to $30 for paid ads, so it fits brands wanting hyperlocal reach in Shinkoiwa.
Written from 鳥益チャンネル's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 鳥益チャンネル can edit or remove this page at any time.
Questions about 鳥益チャンネル
How much does 鳥益チャンネル charge for a sponsored video?
Based on a median of 344 views and the rate rule for long-form channels, the estimated sponsored integration is about $150 to $250 per video, which is the floor for this channel. Rates are estimates from public channel data and should be confirmed directly with the creator.
What does 鳥益チャンネル post about on YouTube?
The channel posts mostly short clips about Shinkoiwa festivals, the local lion dance and drum group, and street events. It also includes occasional uncut event recordings and restaurant announcements from Tori-masu. Most videos are in Japanese and run under a minute.
How do I contact 鳥益チャンネル for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so you can send a brief and check availability through the platform.