TRDheadquarters
TRDheadquarters (@trdheadquarters) is the official YouTube channel of TRD, Toyota Racing Development, based in Japan. It has about 8,850 subscribers and a median of roughly 2,700 views per video. Uploads have stopped, with none in the last 365 days. Sponsored integration rate is not applicable, as the channel carries no sponsorships. Its most-viewed upload is a suspension damper test with motoring journalist Yasutaka Gomi.
Japanese Toyota performance brand channel with a motorsport audience
- About 8,850 subscribers and a median of roughly 2,700 views per video
- Most-viewed upload reached 270,908 views, a damper test with motoring journalist Yasutaka Gomi
- Last upload was about 1,760 days ago, so audience reach is dormant
Brand fit report
Content
- Formats
- product showcase video, motorsport event footage, product test and interview
- Tone
- technical, promotional
- Language
- Japanese
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- under 90 seconds for product clips, 2 to 4 minutes for event footage
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- automotive aftermarket parts, wheels, aerodynamic body kits, suspension dampers
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; the channel promotes TRD's own parts.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is product showcases and motorsport footage with no flagged material in the recent videos.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 40 / 100
Public rule, same for everyone. How it works.
Recent videos
▶LEXUS NX "F SPORT PARTS" · 33k views
▶【"RX" F SPORT PARTS(TRD) 】オークグレーメタリック 22インチ鍛造アルミホイール · 2.3k views
▶【"RX" F SPORT PARTS(TRD) 】ギャラクシーダークガンメタリック 21インチ鍛造アルミホイール · 3.8k viewsLast three uploads, latest 1760 days ago.
TRD(Toyota Racing Development)オフィシャルチャンネル 【TRD Facebook】https://www.facebook.com/TRD.jp 【TRD Twitter】https://twitter.com/trdheadquarters
About TRDheadquarters
TRDheadquarters is the official YouTube channel of TRD, Toyota Racing Development, based in Japan. The channel publishes Japanese-language product showcases for Toyota and Lexus aftermarket parts, including alloy wheels, aero kits, suspension dampers and an electric retracting step, along with motorsport event clips such as rally and off-road racing. Uploads cluster in 2020 and 2021 and have stopped since. Its roughly 8,850 subscribers have produced a median of about 2,700 views per video, with the top upload at about 271,000 views. Audience composition is an estimate and not platform-verified; viewers are likely enthusiasts of Toyota and Lexus vehicles and motorsport, mostly in Japan. The channel carries no sponsorships. Its rate would fall in the long-form range of $20 to $35 CPM at roughly $50 to $100 per video based on its median views of about 2,700, though the channel is currently inactive. Brands are compared with paid ads at $10 to $30 CPM, so this channel is a fit mainly for automotive aftermarket launches in Japan.
Written from TRDheadquarters's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. TRDheadquarters can edit or remove this page at any time.
Questions about TRDheadquarters
How much does TRDheadquarters charge for a sponsored video?
Based on a median of about 2,700 views, a sponsored integration would fall near $150 to $250 per video, the minimum floor. The channel has no recent sponsorships and has not posted in over four years, so availability and rates should be confirmed directly.
What does TRDheadquarters post about on YouTube?
The channel posts Japanese-language product showcases for Toyota and Lexus aftermarket parts, including alloy wheels, aero body kits, suspension dampers and an electric retracting step. It also includes motorsport clips from rally and off-road events. The most recent uploads date to 2021.
How do I contact TRDheadquarters for a brand deal?
Contact details unlock on Starbooked for $0.80. This channel is not currently boosted, so it cannot be booked through Starbooked, and direct outreach is the route to its owner.
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