TRUE Self (@trueself8076) is a Japanese apparel brand's YouTube channel, produced by voice actor Yoshiki Nakajima, with about 4,550 subscribers and roughly 4,200 median views per video. It posts sporadically, with no uploads in the past year, and rates for sponsored videos sit around $150 to $250 per video.
Japanese apparel-focused channel with a loyal voice-actor fanbase and steady engagement
- Median of about 4,155 views per video across 36 uploads
- Engagement rate of 6.3 percent, with likes at 6.2 percent of views
- Proven collection-launch videos, peaking at 45,418 views for the 2021 Spring collection
Brand fit report
Content
- Formats
- studio show episodes, collection showcase videos, live stream events, BGM music videos
- Tone
- playful, stylish
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 8 to 20 minutes for show episodes, under 2 minutes for collection clips
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- apparel
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; the channel promotes its own clothing line, TRUE Self.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
No flagged content in the recent video titles or descriptions; content is apparel showcases and studio talk.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 51 / 100
Public rule, same for everyone. How it works.
Recent videos
▶TRUE Self Final Collection X'mas Live! · 2.5k views
▶TRUE Self のライブ配信 · 0 views
▶【高画質版】トゥルっとLIFE TV #14 · 573 viewsLast three uploads, latest 661 days ago.
声優中島ヨシキプロデュースによる『SHOW YOUR TRUE SELF 本物の自分を見せる』をコンセプトにしたアパレルブランド ■TRUE Selfブランドショップ https://trueself2020.com ■TRUE Self公式Twitter https://twitter.com/trueself2020 ■TRUE Self公式Instagram https://www.instagram.com/trueself_official_/
About TRUE Self
TRUE Self is a Japanese YouTube channel run by the apparel brand of the same name, produced by voice actor Yoshiki Nakajima. The channel posts collection showcases, studio show episodes titled トゥルっとLIFE TV, and short BGM videos tied to clothing releases. Its website describes the brand concept as self-expression through clothing that reflects the wearer's true self, according to the brand's own website.
The channel has about 4,550 subscribers and a median of roughly 4,155 views per video. Viewers appear to be mainly Japanese adults interested in fashion and voice-actor fan culture, though these audience figures are estimates. Uploads have stopped since late 2024, so the channel is not currently active.
The channel fits brands looking for a Japanese fashion audience with a fan base tied to voice acting. At a rate of $150 to $250 per video, the cost works out to roughly $20 to $35 CPM against a typical paid ad CPM of $10.
Written from TRUE Self's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. TRUE Self can edit or remove this page at any time.
Questions about TRUE
How much does TRUE Self charge for a sponsored video?
TRUE Self's sponsored video rate is estimated at $150 to $250 per video, based on a median of about 4,155 views per upload. This works out to about $20 to $35 CPM, compared with a typical paid ad CPM of $10 to $30. Contact details unlock on Starbooked for $0.80.
What does TRUE Self post about on YouTube?
TRUE Self posts apparel collection showcases, studio episodes in its トゥルっとLIFE TV series, and short background-music videos tied to clothing releases. The content centers on Japanese fashion and features voice actors. Uploads have been paused since late 2024.
How do I contact TRUE Self for a brand deal?
Contact details for TRUE Self unlock on Starbooked for $0.80. The channel is currently inactive on YouTube, so confirm availability before booking. Boosted creators can be booked through Starbooked.
Similar creators
YouTube and other creators in japanese fashion, ranked by score.
| Creator | Niches | Followers | Median views | Rate | Score |
|---|---|---|---|---|---|
Transistor kanazawa@transistorkanazawa4420 | menswearjapanese fashion | 1.3k | 1.2k | $150–250 | 50 |
CLETTE official@cletteofficial7117 · JP | plus size fashionjapanese fashion | 2.8k | 839 | $150–250 | 45 |
HighLifeChannel88Jam@highlifechannel88jam · JP | streetwearreggae and dancehall | 13k | 336 | $150–250 | 7 |
マイとヨーコの垢抜け骨格診断ch@ulu-mai-yoko | style and body typepersonal color | 80k | 24k | $470–830 | 82 |
ADMJ TV@admjtv_official · JP | leather bagsjapanese fashion | 4k | 2.8k | $150–250 | 81 |
RAT STYLE江戸川 【革ジャン,インディアンジュエリー,エンジニアブーツ】@ratstyle7056 | leather jacketsvintage menswear | 3.1k | 1.8k | $150–250 | 81 |