Starbooked

TVUP (@tvupph) is the internet television network of the University of the Philippines, based in the Philippines. It publishes about 50 long-form educational and public-affairs programs a year, with roughly 34,600 subscribers and a median of 36 views per video. Sponsored integrations are estimated at $150 to $250 per video, reflecting its low view counts.

Why brands book TVUP

Trusted university channel reaching Filipino health and legal audiences

  • Channel has 34,600 subscribers and 3.97 million lifetime views across 2,083 uploads.
  • Publishes about 50 videos a year, with a median of 36 views per upload.
  • Sponsored rate estimated at $150 to $250 per video, roughly $20 to $35 CPM on median views.
Best forhealth awareness campaignspublic service and education brands
Watch forMedian views are very low, so reach per video is small; no sponsorship history exists.

Brand fit report

Content

Topics, IAB taxonomy
Health40%
Law20%
Education20%
Society20%
Formats
live studio talk show, recorded webinar, episodic legal Q&A
Tone
informative, earnest
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
30 to 60 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement2.6%
Likes and comments per view on recent videos
Audience asks abouthow to recognize early symptoms of common illnesseswhat the law says about everyday legal problemswhy electricity and energy costs are rising in the Philippines
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
55%women
45%men
Countries
Philippines90%
LanguagesEnglish 60%Filipino 40%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Public-affairs and health programs such as 'Bakit ang mahal ng kuryente sa Pilipinas?' discuss government policy and energy politics, which is why political is rated medium.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube35k3650
X–––

Benchmark score: 37 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers0 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform7 / 20

Recent videos

Last three uploads, latest 1 days ago.

TVUP | University of the Philippines' Internet Television Network TVUP is an Internet television (webcast) network operated by the University of the Philippines which delivers free content for information and educational purposes. Website | http://www.tvup.ph/ YouTube | http://www.youtube.com/tvupph Facebook | http://www.facebook.com/tvup.ph Twitter | http://www.twitter.com/tvupph
TVUP's own profile description on YouTube

Are you TVUP? Claim or remove this profile.

About TVUP

TVUP is the internet television network of the University of the Philippines, a publicly funded university channel that posts free educational and informational programming. It publishes roughly 50 videos a year, mostly long-form studio talk shows, health webinars and an episodic legal Q&A called Abogado De Campanilla. Its content is in English and Filipino and centers on health, law, education and public affairs.

The channel has about 34,600 subscribers and a median of 36 views per upload, so its audience is best described as a small, loyal group of mostly Filipino viewers aged 25 and older. These audience figures are estimates based on channel data, not verified analytics. Sponsorship history on the channel is absent, so brand work would be a first-time arrangement.

A sponsored integration is estimated at $150 to $250 per video, which works out to roughly $20 to $35 CPM on median views. That is comparable to paid ads at $10 to $30 CPM, but the sample is small. Brands in health, public service or education who want a credible institutional setting should consider booking TVUP.

Written from TVUP's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. TVUP can edit or remove this page at any time.

Questions about TVUP

How much does TVUP charge for a sponsored video?

TVUP's estimated rate is $150 to $250 per sponsored video, based on its median of 36 views and the Starbooked rate rule. The rate is an estimate, not a published price, and the channel has no past sponsorships on record.

What does TVUP post about on YouTube?

TVUP posts studio talk shows, health webinars and a legal Q&A series called Abogado De Campanilla, along with occasional cultural and drama programs. Most videos are in English or Filipino and run between 30 and 60 minutes.

How do I contact TVUP for a brand deal?

Contact details for TVUP unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the channel profile for booking options.

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