家づくりラボ
家づくりラボ (@家づくりラボ), a Japanese channel from Toyama operated by the home builder Woodlink, makes long-form and Shorts videos on high-performance wooden house construction. It has about 1,070 subscribers and a median of roughly 3,000 views per video, with uploads slowing to about one per year. Sponsored integration: about $150 to $250 per video (estimated from metrics).
Hokuriku home-building expert channel reaching prospective homebuyers
- About 1,070 subscribers with a median of 2,956 views per video
- Recent Shorts reached 54,645 views on a single house-tour topic
- Long-form videos average about 9 minutes, suited to detailed product explanations
Brand fit report
Content
- Formats
- explainer video, showroom walkthrough, house tour, interview
- Tone
- informative, practical
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 8 to 12 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- residential construction, prefab high performance housing
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; the channel promotes its own parent company Woodlink and its ETUSUS housing brand, which the website_pages confirm.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is about home construction, subsidies and building codes with no concerning topics found in recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 50 / 100
Public rule, same for everyone. How it works.
Recent videos
▶【家づくりを検討中の方、必見】建てる前に“お家の性能”が学べるショールーム · 367 views
▶【家づくり】断熱・耐震がまるっとわかるショールーム · 9.9k views
▶【家づくり補助金】2025年度子育てグリーン住宅支援事業 #Shorts · 3.6k viewsLast three uploads, latest 250 days ago.
家づくりラボチャンネルは、北陸での家づくり満⾜度を120％にするために、日々の研究や情報収集の中で培った家づくりのノウハウを、動画でわかりやすくお話しています。 ◆例えばこんなことをお話しています◆ ・初めて家づくりをする⽅が気をつけるべきポイント ・家づくりをする前に知っておきたい情報 ・満⾜な家づくりができるコツ など 家づくりはほとんどの方にとって、一生に一度の大きなイベントです。これから家づくりを始めよう!とお考えの方や、いつかはマイホームを建てたい!と思う方にこの動画を見ていただければ、必ずお役に立てると思います。 ウッドリンクは木造住宅の構造性能を体感・体験できるショールーム「ウッドリンク･ラボ」を運営しています。 長期優良住宅・耐震等級３・断熱等性能等級6・トリプルガラス樹脂窓・省令準耐火構造・無垢フローリングが標準の高性能規格住宅「ETUSUS」のご提案もしています。ぜひ、関連リンクよりご覧ください。 ◇関連リンク 北陸の家づくりが学べる体験型施設「ウッドリンク・ラボ」WEBサイト http://www.woodlink.co.jp/labo/ 最高性能･最高品質の木造住宅「ETUSUS(エツサス)」WEBサイト https://etusus.or.jp/ お問い合わせ・資料請求はこちら http://www.woodlink.co.jp/labo/c
About 家づくりラボ
家づくりラボ is a Japanese YouTube channel run by Woodlink, a Toyama home builder that operates a model showroom called Woodlink Labo. The channel posts explainer videos of about 8 to 12 minutes on insulation, earthquake resistance, airtightness, subsidies and house tours, plus occasional Shorts. Uploads have slowed sharply, with only one video in the past year.
The audience is estimated to be mainly Japanese adults aged 25 to 44 who are planning a new home in the Hokuriku region, which is inferred from the content and not measured. Its median views are roughly 3,000 per video, and the channel has about 1,070 subscribers. Information on the parent company and its ETUSUS housing brand comes from the company website.
Brands in the home construction or building products sector may find this a niche fit. Rates are estimated at $150 to $250 per video, which is about $20 to $35 CPM on median views, compared with the typical $10 to $30 CPM for paid ads.
Written from 家づくりラボ's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 家づくりラボ can edit or remove this page at any time.
Questions about 家づくりラボ
How much does 家づくりラボ charge for a sponsored video?
Based on its median of about 2,956 views and long-form format, a sponsored integration is estimated at $150 to $250 per video, using a CPM of $20 to $35. Confirm the final rate with the creator, as no pricing has been published.
What does 家づくりラボ post about on YouTube?
The channel posts Japanese videos about building a home in the Hokuriku region, covering insulation, earthquake resistance, airtightness, window choices, subsidies and house tours. Its recent Shorts and long-form explainers are aimed at people planning a new home.
How do I contact 家づくりラボ for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile to see whether booking is available.
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