Starbooked

Universal Motors

@universalmotors2022 · RU · RU

Universal Motors (@universalmotors2022) is a Moscow-based motorcycle, scooter, ATV, bicycle and electric vehicle dealer in Russia that runs short showroom videos and vehicle presentations. The channel has about 2,700 subscribers and a median of roughly 1,200 views per video, with 15 uploads in the past year. Sponsored integrations are estimated at about $150 to $250 per video.

Why brands book Universal

Moscow motorcycle dealer with steady showroom promotion reaching Russian riders

  • Median of about 1,167 views per video across the last 30 uploads
  • Roughly 34% of uploads are Shorts, with the rest in the 1 to 2 minute range
  • Estimated $150 to $250 per video, about $20 to $35 CPM on long-form views
Best formotorcycle and scooter dealersmotorcycle gear and accessorieslocal Russian automotive services
Watch forViews are low and irregular, and most content is the channel's own inventory rather than independent reviews.

Brand fit report

Content

Topics, IAB taxonomy
Automotive80%
Lifestyle20%
Formats
short vehicle showcase, dealership promo clip, used vehicle listing
Tone
promotional, casual
Language
Russian
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 60 seconds, with some clips 1 to 2 minutes

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement0.7%
Likes and comments per view on recent videos
Audience asks aboutprice and availability of a specific bike or carshowroom location and test ridesdelivery across Russia and financing terms
Age
20%18-24
35%25-34
30%35-44
15%45+
Gender
20%women
80%men
Countries
Russia90%
Belarus5%
Kazakhstan5%
LanguagesRussian 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
motorcycles, electric vehicles, ATVs, motorcycle gear
Affiliate links
No

Recent videos promote the channel's own dealership inventory, such as 'Новый VOGE RR500S уже в Universal Motors' (2026-06-25), which is owner promotion rather than a sponsored integration.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is limited to vehicle showcases and dealership promotion with no flagged themes in the last 30 videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.7k1.2k0

Benchmark score: 51 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 92 days ago.

Добро пожаловать на наш канал! Universal Motors - это 2 больших салона мототехники, экипировки, велосипедов и электромобилей. Здесь вы можете познакомится с видеообзорами и презентациями мотоциклов, скутеров, квадроциклов и прочей техники. Мы находимся в Москве, осуществляем доставку по всей России. По вопросам сотрудничества и коллабораций, пишите на rm2022v@gmail.com .
Universal Motors's own profile description on YouTube

Are you Universal Motors? Claim or remove this profile.

About Universal Motors

Universal Motors is a Moscow-based dealer of motorcycles, scooters, ATVs, bicycles and electric vehicles, operating two showrooms and shipping across Russia. Its YouTube channel, @universalmotors2022, posts short vehicle showcases and dealership promotions in Russian, usually under a minute, with about 15 uploads over the past year. Most videos show new models such as the VOGE RR500S or used listings from the showroom.

The channel has about 2,700 subscribers and a median of around 1,200 views per video. The audience is estimated to be mostly Russian men aged 25 to 44 who are shopping for riding gear or vehicles; this is an estimate, not measured data. Website and channel descriptions name the business and show no separate personal brand work.

At a rate of $150 to $250 per video, roughly $20 to $35 CPM, the channel compares with paid social ads at a typical $10 to $30 CPM. It suits Russian motorcycle, scooter and EV brands, and gear retailers looking for a local showroom-driven audience.

Written from Universal Motors's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Universal Motors can edit or remove this page at any time.

Questions about Universal

How much does Universal Motors charge for a sponsored video?

Based on a median of about 1,167 views and long-form pricing, the estimated range is $150 to $250 per video. The rate is an estimate from public metrics and should be confirmed directly with the channel.

What does Universal Motors post about on YouTube?

The channel posts short showcases of motorcycles, scooters, ATVs and electric cars sold by its Moscow dealership, along with promotional clips and used-vehicle listings. Most videos are in Russian and under one minute.

How do I contact Universal Motors for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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