Starbooked

Universal Pictures Sweden

@universalpicturesswe · SE · SV

Universal Pictures Sweden (@universalpicturesswe) is the Swedish arm of Universal Pictures, distributed locally by UIP Sweden. The channel has about 21,700 subscribers, posts mostly short trailers and teasers, and has a median of roughly 780 views per video. It uploads about 40 videos per 90 days. Brand integrations are not offered; this is a studio's own channel, so sponsored rates do not apply.

Why brands book Universal

Official Swedish studio channel for Universal film trailers and releases

  • About 21,700 subscribers and roughly 177 million lifetime views.
  • Median of about 780 views per video, with occasional trailers exceeding 700,000 views.
  • Posts around 40 videos per 90 days, mostly Shorts under 30 seconds.
Best forfilm and streaming promotioncinema partnerships
Watch forThis is the studio's own channel, not a creator; it does not take outside sponsorships.

Brand fit report

Content

Topics, IAB taxonomy
Film85%
Entertainment15%
Formats
short trailers, teaser clips, behind the scenes clips
Tone
promotional, polished
Language
Swedish
On camera
No, voiceover and b-roll
Production
Studio quality
Typical length
under 60 seconds

Audience

Commercial intent30/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.0%
Likes and comments per view on recent videos
Audience asks aboutrelease dates for Swedish cinemaswhere to buy ticketswhich trailer or film is coming next
Age
30%18-24
35%25-34
20%35-44
15%45+
Gender
55%women
45%men
Countries
🇸🇪 Sweden85%
Finland5%
Norway5%
LanguagesSwedish 70%English 30%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
film distribution
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes the studio's own releases such as 'Sense and Sensibility | Biopremiär 30 oktober'.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicslow

Family friendly
Horror trailer 'The Exorcist: Martyrs | Officiell trailer' carries a violence and horror rating, while most titles are family or general audience.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube22k78040
Instagram–––

Benchmark score: 39 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers4 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest 2 days ago.

Följs oss för det senaste från Universal Pictures. Du har hittat in till den officiella YouTube-kanalen för Universal Pictures Sverige. På den här sidan kommer du att hitta de senaste klippen, trailer, intervjuer, och behind the scenes-material från Universal Pictures. Universal har gett dig filmer som Fast and Furious, Dumma Mej, Halloween, Draktränaren och många fler... Universal Pictures distribueras av UIP Sweden och är världens största distributör av biofilmer och i Sverige har även UIP rättigheterna till Paramount Pictures. Missa inte en enda film från Universal Pictures. Prenumerera
Universal Pictures Sweden's own profile description on YouTube

Are you Universal Pictures Sweden? Claim or remove this profile.

About Universal Pictures Sweden

Universal Pictures Sweden is the official YouTube channel of the Swedish branch of Universal Pictures, distributed locally by UIP Sweden. The channel posts trailers, teasers, release announcements and behind the scenes clips for Universal and DreamWorks titles, mostly in Swedish with some English versions.

The channel has about 21,700 subscribers and a median of around 780 views per video, with the largest trailers reaching several hundred thousand views. Viewers are likely cinema-going Swedish adults interested in upcoming releases; these audience figures are estimates. Uploads run at roughly 40 videos per quarter, the majority of them Shorts.

This channel is a studio marketing account rather than an independent creator. Sponsored rates do not apply, and brands wanting Swedish film audiences should contact the studio directly. Advertising on YouTube typically runs at a CPM of $10 to $30, which is the usual comparison point for any paid placement.

Written from Universal Pictures Sweden's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Universal Pictures Sweden can edit or remove this page at any time.

Questions about Universal

How much does Universal Pictures Sweden charge for a sponsored video?

Universal Pictures Sweden does not offer sponsored integrations; it is the studio's own marketing channel. Indicative per-video rates would be $20 to $35 per 1,000 median views for long-form, but for this Shorts-heavy channel, which has a median of about 780 views, that works out to a $150 to $250 floor. Contact details unlock on Starbooked for $0.80.

What does Universal Pictures Sweden post about on YouTube?

The channel posts official trailers, teasers, release date announcements and behind the scenes clips for Universal and DreamWorks films released in Sweden. Most videos are short Shorts, and the content is mostly in Swedish with some English versions for international titles like Bortglömda ön.

How do I contact Universal Pictures Sweden for a brand deal?

Contact details for Universal Pictures Sweden unlock on Starbooked for $0.80. The channel links to its official Instagram and Facebook accounts, which are a practical route for partnership enquiries. Boosted creators can be booked through Starbooked, but this studio channel is not a boosted creator listing.

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