Starbooked

unsereOEBB (@unsereoebb) is the official YouTube channel of the Austrian Federal Railways (ÖBB) in Austria, publishing railway explainers, apprenticeship profiles, employee portraits and short comedy clips. The channel has about 46,800 subscribers, a median of 571 views per video and roughly 50 uploads in the past year, and a sponsored integration is priced at $4 to $8 per 1,000 median views, so about $150 to $250 per video.

Why brands book unsereOEBB

Austrian rail's official channel reaching a German-speaking transport audience

  • Median of 571 views per video across about 50 uploads in the past year
  • Shorts make up 80 percent of uploads, with a median runtime of 45 seconds
  • Average engagement of 2.5 percent, with 46,800 subscribers
Best foremployer brandingcareer and recruitment campaignspublic transport awareness
Watch forThis is the state-owned operator's own channel, so brand fit is limited to ÖBB-related or mobility campaigns.

Brand fit report

Content

Topics, IAB taxonomy
Automotive30%
Careers30%
Business20%
Humor20%
Formats
short vertical clips, apprenticeship profile videos, behind-the-scenes employee portraits
Tone
informative, playful
Language
German
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement2.5%
Likes and comments per view on recent videos
Audience asks abouthow to apply for an ÖBB apprenticeshiphow the digital automatic coupler workswhat a given railway job involves day to day
Age
30%18-24
30%25-34
25%35-44
15%45+
Gender
40%women
60%men
Countries
🇦🇹 Austria80%
🇩🇪 Germany12%
🇨🇭 Switzerland8%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover apprenticeships, rail infrastructure and comedy clips with no sensitive content flagged.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube47k57150

Benchmark score: 41 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers2 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform9 / 20

Recent videos

Last three uploads, latest 6 days ago.

ÖBB - Heute. Für morgen. Für uns! Herzlich Willkommen auf dem offiziellen YouTube-Kanal der Österreichischen Bundesbahnen (ÖBB). Als größter Mobilitätsdienstleister des Landes bringen wir jährlich 474 Mio. Fahrgäste und 115 Mio. Tonnen Güter umweltfreundlich ans Ziel. Hier präsentieren wir euch unsere aktuellen TV-Spots, spannende Hintergrundinformationen zu unseren Produkten und Services, persönliche Einblicke in unseren Arbeitsalltag sowie vielseitige Portraits unserer MitarbeiterInnen. Gebt uns gerne Feedback zu den Videos und abonniert unseren Kanal. Wir freuen uns, wenn ihr mit uns in
unsereOEBB's own profile description on YouTube

Are you unsereOEBB? Claim or remove this profile.

About unsereOEBB

unsereOEBB is the official YouTube channel of the Österreichische Bundesbahnen, Austria's largest mobility provider. The channel posts short vertical videos on railway work, apprenticeship profiles, employee portraits and light comedy clips, with about 50 uploads over the past year and a median of 571 views per video.

The audience is estimated to be German-speaking, mostly in Austria, with viewers likely including young people weighing apprenticeships and rail enthusiasts. These figures are estimates based on channel data and video titles rather than verified demographics.

No sponsored integrations were found. Brands in the mobility or employer-branding space could book a native integration at $4 to $8 per 1,000 median views, roughly $150 to $250 per video, which compares with typical paid-ad CPMs of $10 to $30. The channel suits employer-branding and public transport campaigns.

Written from unsereOEBB's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. unsereOEBB can edit or remove this page at any time.

Questions about unsereOEBB

How much does unsereOEBB charge for a sponsored video?

Based on the channel's median of 571 views and mostly Shorts, a sponsored integration is estimated at $150 to $250 per video. This is a range derived from the Starbooked rate rule and is not a confirmed quote from the channel.

What does unsereOEBB post about on YouTube?

The channel posts short videos about Austrian railway work, including apprenticeship profiles, employee portraits, infrastructure projects and comedy clips about train travel. Most uploads are under a minute long.

How do I contact unsereOEBB for a brand deal?

The channel's description lists social-media@oebb.at as a contact address. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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