Up Brasil (@upbrasil), a Brazilian corporate benefits company, runs a YouTube channel with about 10,800 subscribers and a median of 199 views per video. It posts mostly Portuguese content on workplace wellbeing, HR topics and its own benefit products, with roughly 37 uploads in the past year. Sponsored integration rates do not apply because no third-party sponsorships were found.
Brazilian HR and wellbeing audience, but low reach per video
- Median of 199 views per video against 10,800 subscribers
- Roughly 37 uploads in the past 365 days keeps the channel active
- Single recent long-form videos reach 1,000 to 2,500 views
Brand fit report
Content
- Formats
- short vertical clips, podcast-style interviews, explainer segments
- Tone
- informative, reflective
- Language
- Portuguese
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds for Shorts, 30 to 45 minutes for podcast episodes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- employee benefits, meal vouchers
- Affiliate links
- No
Channel promotes its own Up products (Cartão Uplivit, Vale-Refeição) rather than third-party sponsors; no sponsorship disclosures found in the last 50 videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content covers workplace wellbeing and HR policy with no flagged material in the recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 5 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Cartão Uplivit: orientações para pagamentos com Voucher, Déb · 374 views
▶LIVE Up Brasil: Saúde mental agora é obrigação legal · 170 views
▶Manifesto Up Brasil · 87 viewsLast three uploads, latest 10 days ago.
Bem-estar que transforma! | Up Brasil A Up Brasil é a primeira empresa do país a colocar o bem-estar no centro dos benefícios corporativos. Nosso propósito é simples: cuidar de pessoas, motivar equipes e transformar ambientes de trabalho em espaços mais humanos e produtivos. Aqui no canal, você encontra conteúdos sobre: ✅ Bem-estar corporativo e qualidade de vida no trabalho ✅ Tendências de RH e gestão de pessoas ✅ Produtos Up (Vale-Refeição, Vale-Alimentação, Up Go, Up+, e muito mais) ✅ Histórias reais que inspiram e conectam Com presença em 23 países e mais de 250 mil beneficiários, a Up
About Up Brasil
Up Brasil is a Brazilian corporate benefits company whose YouTube channel posts Portuguese-language content on workplace wellbeing, HR trends and its own products such as meal vouchers and the Up Go card. The channel mixes short Shorts clips with longer podcast-style Up Talks episodes and interviews with HR professionals.
The audience is likely made up of HR managers, people leaders and employees interested in workplace benefits; these are estimates based on the content, not measured data. The channel's recent videos draw a few hundred views on average, with a few episodes reaching over 1,000.
Because the channel is brand-owned and no third-party sponsorships were found, a rate is not listed. Brands looking for paid integration may compare this with standard CPM ranges of $20 to $35 per 1,000 views for long-form creators, versus $10 to $30 for paid ads, but this channel's low reach makes that comparison less useful here. It fits employee benefits or HR software brands that want a Brazilian B2B audience.
Written from Up Brasil's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Up Brasil can edit or remove this page at any time.
Questions about Up
How much does Up Brasil charge for a sponsored video?
No sponsored integration rate is listed because no third-party sponsorships were found on the channel. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
What does Up Brasil post about on YouTube?
The channel posts Portuguese-language content on corporate wellbeing, HR trends and the company's own benefit products such as meal vouchers. It includes short clips, podcast-style Up Talks episodes and interviews with HR professionals.
How do I contact Up Brasil for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, but this channel is brand-owned, so a partnership would likely be a company deal rather than a standard creator integration.