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UPC EXPRESS (@upcexpress) is a Czech-language news and current affairs channel with about 3,900 subscribers and roughly 1,000 median views per video. It is a cable television program distributed through UPC Česká republika, and its archive is mostly long-form studio interviews. The channel has been largely inactive for about a year, so a sponsored video would be a one-off booking. Estimated rate: $150 to $250 per video.

Why brands book upcexpress

Czech current affairs interviews reaching a 45-plus audience at low cost

  • About 3,900 subscribers and roughly 1,000 median views per video.
  • Long-form studio interviews average around 30 minutes, with a large archive.
  • Audience skews 45-plus, with an estimated 55 percent in that age group.
Best forfinancial and banking services awarenesspublic sector or institutional messaging
Watch forChannel has posted once in the last year, so reach and posting schedule are unpredictable.

Brand fit report

Content

Topics, IAB taxonomy
News and Politics60%
Society40%
Formats
studio interview, live broadcast
Tone
formal, informative
Language
CS
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
about 30 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment50/100
Estimated from titles, descriptions and engagement
Engagement0.4%
Likes and comments per view on recent videos
Audience asks aboutwho the guest is and their rolethe main policy or economic topics discussedwhen the next broadcast airs
Age
5%18-24
15%25-34
25%35-44
55%45+
Gender
45%women
55%men
Countries
Czech Republic95%
Slovakia5%
LanguagesCzech 98%English 2%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Recent videos are televised political and economic interviews with public figures, so political content is the main consideration for brand safety.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.9k9940

Benchmark score: 32 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers32 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 283 days ago.

UPC EXPRESS je informačně-zpravodajský televizní program šířený ve všech kabelových sítích společnosti UPC Česká republika a.s. Stanice je zařazena do základní analogové i digitální programové nabídky, kterou přijímá automaticky každý abonent této kabelové televize. Celkem jej tedy mohou na svých obrazovkách sledovat takřka 2 miliony diváků v téměř 600 tisících domácnostech. Provozovatel a vlastník licence je společnost: SAT Plus, s.r.o. Závišova 502/5 140 00 Praha 4 IČO: 26058952 DIČ: CZ26058952 bankovní spojení: 1119437001/5500, Raiffeisenbank a.s. telefon: +420 261 107 202 fax: +420 261
upcexpress's own profile description on YouTube

Are you upcexpress? Claim or remove this profile.

About upcexpress

UPC EXPRESS is a Czech news and current affairs channel that republishes long-form studio interviews from a television program distributed through UPC Česká republika cable networks. Its videos feature economists, policymakers, academics and business leaders, and most run around 30 minutes. The channel has about 3,900 subscribers and a median of roughly 1,000 views per video. Its audience is estimated to be older and Czech-speaking, mostly 45 and above, though these figures are estimates rather than platform-reported data.

Uploads are infrequent, with one video in the past year, so the channel fits advertisers looking for a single placement rather than a recurring series. The archive is dominated by political and economic discussion, which suits financial services and institutional messaging better than consumer products. The estimated rate is $150 to $250 per video. At $20 to $35 CPM, the cost compares with paid ads at $10 to $30 CPM, so the value depends on whether the older audience matches the target.

Brands seeking Czech-speaking viewers interested in policy and economics should consider this channel, particularly for a one-time sponsored placement.

Written from upcexpress's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. upcexpress can edit or remove this page at any time.

Questions about upcexpress

How much does UPC EXPRESS charge for a sponsored video?

The estimated rate is $150 to $250 per video, based on a median of roughly 1,000 views and the standard CPM range of $20 to $35. The channel has no recorded sponsorships, so the rate is a benchmark rather than a published price list.

What does UPC EXPRESS post about on YouTube?

The channel posts long-form studio interviews, mostly around 30 minutes, with Czech politicians, economists, academics and business figures. Topics cover news, policy, economics and society, reflecting its cable television origins.

How do I contact UPC EXPRESS for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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