Starbooked

Chou Fan (@upsidedown98), a Taiwan-based life education speaker, makes short animated and talk-style videos on resilience, kindness and perspective. With about 25,200 subscribers and a median of roughly 400 views per video, the channel posts a few times a month, mostly Shorts. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book upsidedown98

Family-friendly Chinese-language life education channel with consistent Shorts reach

  • Median of about 400 views per video across the last 30 uploads, with a 90th percentile near 600.
  • About 58 percent of uploads are Shorts, which keeps production simple for brand messages.
  • Gentle, positive content suits wellness, stationery, and family-oriented campaigns.
Best forawareness for wellness productsTraditional Chinese-language audience reach in Taiwan
Watch forViews are modest and uploads have slowed, with none in the past year, so reach may be limited.

Brand fit report

Content

Topics, IAB taxonomy
Lifestyle (sociology)70%
Health30%
Formats
short animated videos, vertical Shorts with text overlays, short talk-style clips
Tone
calm, encouraging
Language
Chinese
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 60 seconds

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment80/100
Positive share of 30 comments
Engagement2.2%
Likes and comments per view on recent videos
Audience asks abouthow to handle stress and negative emotionshow to build a healthier outlook on lifehow to get along better with other people
Age
20%18-24
30%25-34
25%35-44
25%45+
Gender
55%women
45%men
Countries
Taiwan60%
China15%
Hong Kong5%
🇲🇾 Malaysia5%
Other15%
LanguagesChinese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content covers emotional wellbeing and interpersonal kindness in a gentle, non-controversial tone with no flagged material in recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube25k3970

Benchmark score: 7 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers2 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform5 / 20

Recent videos

Last three uploads, latest 893 days ago.

【全球第一個用簡單動畫來傳達生命教育的理念】 找我演講請先寄e-mail : upsidedown98@gmail.com 「生命沒有極限」 周凡 老師於三歲時一場幾乎致命的高燒,造成雙腳不良於行,但卻喜歡挑戰生命,1993年率先用三輪機車挑戰8天7夜環島壯舉,之後更挑戰飛行傘、潛水、水上摩托車、帆船、獨木舟...等極限運動。   周凡 老師於2009年創立【倒著看人生-生命教育網站】,是【全球首創第一個用簡單動畫來傳達生命教育的理念】,短短時間,全球各地瀏覽人次已超過3千萬人次,巡迴國內外學校,醫院,監獄,企業做分享,全球各大視頻網站紛紛將倒著看人生影片做成專輯推廣,將正向積極的態度與理念更深入的推廣(目前已推廣至台灣、中國、香港、馬來西亞、美國、澳門、新加坡、加拿大)。
upsidedown98's own profile description on YouTube

Are you upsidedown98? Claim or remove this profile.

About upsidedown98

Chou Fan runs the YouTube channel upsidedown98, which publishes short animated and talk-style videos on life education, including resilience, kindness, emotional management and perspective. Per the creator's website description, the project is presented as an early animated approach to life education, and Chou is a speaker who has visited schools, hospitals and companies.

The channel has about 25,200 subscribers and roughly 11.9 million lifetime views. Most uploads are under a minute, and about 58 percent are Shorts. Recent median views are around 400 per video, and the most recent upload dates to May 2024. Its audience is estimated to be Chinese-speaking, concentrated in Taiwan and mainland China, and skews toward adults in their late twenties to forties; these figures are estimates.

No sponsored content was found in recent uploads. At an estimated $20 to $35 per 1,000 long-form views, or $4 to $8 per 1,000 for Shorts, a sponsored video would likely cost about $150 to $250 and works out to a CPM of roughly $20 to $35 per 1,000 views, compared with $10 to $30 for paid ads. Brands seeking gentle wellness messaging in Chinese may find this a fit.

Written from upsidedown98's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. upsidedown98 can edit or remove this page at any time.

Questions about upsidedown98

How much does Chou Fan charge for a sponsored video?

Based on the channel's median views and Shorts share, an estimated sponsored video would cost about $150 to $250. This is a rough estimate from public metrics, not a published rate card, so confirm pricing directly before booking.

What does Chou Fan post about on YouTube?

The channel posts short animated and talk-style videos on life education topics such as resilience, kindness, emotional management and seeing life from new angles. Most videos are under a minute and are presented in Chinese.

How do I contact Chou Fan for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so check the listing to see whether this profile is boosted before reaching out.

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