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Urban Valor: the podcast is an episodic interview show from Urban Valor that features American military veterans telling combat and transition stories in their own words. It has 253 episodes released roughly weekly, typical length about 2 hours, and estimated downloads of 5,000 to 25,000 per episode (estimated). Host-read mid-roll rate is about $90 to $630 per episode.

Why brands sponsor Urban Valor: the podcast

Long-form veteran war stories with a loyal, highly rated audience

  • Apple Podcasts shows 168 ratings averaging 4.9 out of 5
  • Weekly releases across 253 episodes give a steady ad schedule
  • Veteran-focused listeners fit brands in outdoor, apparel, and financial services for service members
Best forbrand awareness with veteransrecruitment and career servicesmilitary-community consumer products
Watch forContent is violent and explicit; brands need strict suitability controls.

Brand fit report

Content

Topics, IAB taxonomy
History55%
Careers20%
Politics10%
Film & TV15%
Formats
interview, narrative
Tone
serious, candid
Language
English
Production
Clean, edited audio
Typical length
70 to 180 minutes

Audience

Commercial intent20/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 168 Apple ratings (band 50 to 200 shifted up one for weekly cadence and a show under five years old, placing it near 200 to 1,000 ratings), 253 episodes, Buzzsprout hosting, Podcast Index popularity 9, and no named sponsors.
Audience asks aboutWhat combat was like in Iraq and AfghanistanHow veterans adjusted after leaving the militaryWhat happened to veterans after their service ended
Age
10%18-24
25%25-34
25%35-44
40%45+
Gender
25%women
75%men
Countries
🇺🇸 United States85%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the website contact page offers a sponsorship form.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugsmedium
Violencehigh
Politicslow

Feed is flagged explicit and titles reference combat deaths, IEDs and drug sales (e.g. 'This Marine Sold Drugs to Save His Family Before Going to War').

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 81 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 7 days ago, a new one about every 7 days.

Welcome to Urban Valor, where we hear the stories of our veteran heroes in their own words. Within these vet interviews, you'll hear everything from combat stories, life stories pre/post military, military transition, and everything in between. Our interviews aren't just war stories or combat veteran interviews, but interviews from any military veteran willing to share. Our mission is to educate…
Urban Valor: the podcast's own show description from the podcast feed

Do you make Urban Valor: the podcast? Claim or remove this page.

About Urban Valor: the podcast

Urban Valor: the podcast is an episodic interview show produced by Urban Valor, which describes itself as honoring American military veterans by sharing their stories. The feed and website present interviews covering combat, pre- and post-service life, and military transition, with episodes released weekly and a median length of about two hours.

The show has 253 episodes since December 2021, hosted on Buzzsprout, and carries a 4.9 average rating from 168 Apple Podcasts ratings. Individual hosts are not named in the dossier. Listeners are estimated, not measured, to be mostly American adults, with 5,000 to 25,000 downloads per episode.

No sponsors are named in the feed; the website directs sponsorship inquiries to a contact form. At $90 to $630 per host-read mid-roll, the placement suits veteran-focused and military-community brands seeking long-form audience attention.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Urban Valor: the podcast can edit or remove this page at any time.

Questions about Urban Valor: the podcast

How much does Urban Valor: the podcast charge for a podcast sponsorship?

Estimated host-read mid-roll rates run about $90 to $630 per episode, based on an estimated 5,000 to 25,000 downloads per episode. Final pricing depends on placement and negotiated terms with the show.

What is Urban Valor: the podcast about?

It is an interview podcast where American military veterans share combat experiences, life before and after service, and their transition back to civilian life, released about weekly.

How do I contact Urban Valor: the podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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