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USC Trojan Marching Band

@usctmb · US · EN

The USC Trojan Marching Band (@usctmb), based in the United States, runs a channel of about 31,200 subscribers and a median of roughly 1,500 views per video. The Los Angeles university band posts several times a week, mostly Shorts and halftime clips, with a rate of $150 to $250 per video, reflecting Shorts-heavy views.

Why brands book USC

Reach a loyal college football crowd through high-energy, family-friendly band content

  • About 31,200 subscribers and a median of roughly 1,500 views per video
  • Recent Shorts reached 57,383 views for a Dolly Parton tribute, showing breakout potential
  • Posts 22 videos in 90 days, keeping a steady feed
Best foruniversity merchandisesports apparel and fan gearevent and ticketing promotion
Watch forMedian views are modest, and the audience skews toward USC fans rather than the general public.

Brand fit report

Content

Topics, IAB taxonomy
Music60%
Sports30%
Entertainment10%
Formats
YouTube Shorts performance clips, long-form podcast-style episodes, halftime show recordings
Tone
energetic, spirited
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 90 seconds for Shorts, 40 to 60 minutes for weekly banter episodes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment90/100
Estimated from titles, descriptions and engagement
Engagement2.0%
Likes and comments per view on recent videos
Audience asks abouthow to join the Trojan Marching Bandwhich songs and arrangements the band playshow halftime shows and drill are designed
Age
45%18-24
25%25-34
15%35-44
15%45+
Gender
50%women
50%men
Countries
🇺🇸 United States90%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is university performance and campus sports clips with no flagged titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube31k1.5k22

Benchmark score: 34 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers6 / 50
Activity Uploads in the last 90 days22 / 30
Reach Followers on the main platform6 / 20

Recent videos

Last three uploads, latest 1 days ago.

Enjoy the Greatest Videos in the History of the Universe from "The Spirit of Troy," the University of Southern California Trojan Marching Band. For more info, visit us at http://www.uscband.com or e-mail us at tmb@usc.edu
USC Trojan Marching Band's own profile description on YouTube

Are you USC Trojan Marching Band? Claim or remove this profile.

About USC Trojan Marching Band

The USC Trojan Marching Band, known on YouTube as @usctmb, is the official channel of the University of Southern California band that comprises the Spirit of Troy. According to its website, the band has more than 300 students and has attended over 450 consecutive USC football games. The channel posts halftime show recordings, Shorts from games and events, and weekly Trojan Marching Banter episodes in which the directors discuss drill design and season recaps.

The channel has about 31,200 subscribers and a median of roughly 1,500 views per video, with a few Shorts breaking out much higher. Its audience is likely college football fans, USC alumni and families, and music fans, though these are estimates. Commercial activity is minimal, with no sponsorships seen in the recent videos.

Brands seeking a warm, family-friendly fit with college sports or campus culture should consider this channel. At $150 to $250 per video, the rate works out to roughly $4 to $8 CPM on median Shorts views, compared with $10 to $30 CPM for typical paid ads.

Written from USC Trojan Marching Band's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. USC Trojan Marching Band can edit or remove this page at any time.

Questions about USC

How much does USC Trojan Marching Band charge for a sponsored video?

The estimated rate is $150 to $250 per video, based on the channel's median views and its Shorts-heavy catalog. Rates are indicative and should be confirmed directly with the creator before booking a campaign.

What does USC Trojan Marching Band post about on YouTube?

The channel posts halftime show recordings, short game-day and event clips, arrangement covers, and weekly Trojan Marching Banter episodes. Content centers on live music, drill, and USC football culture.

How do I contact USC Trojan Marching Band for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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