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University of Technology Sydney

@utschannel · AU · EN

University of Technology Sydney (@utschannel), an Australian public university in central Sydney, publishes course explainers, research talks, startup events and alumni stories on its YouTube channel. The channel has about 26,600 subscribers and median views near 295 per video, with roughly 50 uploads a year. Sponsored integrations are estimated at $150 to $250 per video, given low median views.

Why brands book University

Reach prospective students and young professionals in Sydney through a trusted university channel

  • Median of 295 views per video across roughly 1,300 uploads since 2009
  • About 44 uploads in the last 90 days, so sponsor slots are easy to schedule
  • Estimated integration cost of $150 to $250 per video at this view level
Best foreducation and course awarenesstechnology and career training brandslocal Sydney event promotion
Watch forViews are low, and the channel is the university's own marketing channel, so commercial placements are unlikely to be accepted.

Brand fit report

Content

Topics, IAB taxonomy
Education55%
Business25%
Science20%
Formats
course explainers, panel discussions and talks, short vertical clips
Tone
informative, institutional
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 2 minutes for Shorts, 45 to 80 minutes for talks

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement0.9%
Likes and comments per view on recent videos
Audience asks abouthow to choose a course at UTSentry requirements and ATAR pathwayswhat studying engineering or business is like
Age
45%18-24
30%25-34
15%35-44
10%45+
Gender
50%women
50%men
Countries
🇦🇺 Australia85%
International15%
LanguagesEnglish 100%

Commercial

2%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

No sponsorship disclosures found in the last 50 videos; the channel is run by the university itself, so affiliate flags likely relate to institutional partner links.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Recent titles such as 'Immigration: Fact and fiction' and 'Can AI Save Democracy?' cover public policy topics, which is the main reason for the medium political rating.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube27k29544

Benchmark score: 37 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform5 / 20

Recent videos

Last three uploads, latest 4 days ago.

UTS is a dynamic and innovative university in central Sydney. One of Australia's leading universities of technology, UTS has a distinct model of learning, strong research performance and a leading reputation for engagement with industry and the professions. UTS has a culturally diverse campus life and vibrant international exchange study and research programs that prepare graduates for the workplaces of today and the future. Enquiries: engage@uts.edu.au CRICOS Provider No: 00099F TEQSA Provider ID: PRV12060
University of Technology Sydney's own profile description on YouTube

Are you University of Technology Sydney? Claim or remove this profile.

About University of Technology Sydney

University of Technology Sydney's YouTube channel (@utschannel) is run by one of Australia's leading universities of technology. It posts course explainers, research and policy talks, startup events, alumni profiles and short vertical clips about student life. Viewers are likely prospective students and early-career professionals, with an estimated audience skewing toward ages 18 to 34 and largely in Australia.

The channel has about 26,600 subscribers and roughly 41 million lifetime views. Median views sit near 295 per video, with about 50 uploads in the last year. Shorts make up about a quarter of uploads. Sponsorship activity is minimal, and no brand deals were found in recent uploads.

Brands in education, software training or career services may find the channel useful for reaching Sydney students. At these view levels, a sponsored integration would be estimated at $150 to $250 per video, which works out to roughly $20 to $35 CPM, compared with typical paid-ad CPM of $10 to $30. Acceptance of outside sponsors is uncertain.

Written from University of Technology Sydney's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. University of Technology Sydney can edit or remove this page at any time.

Questions about University

How much does University of Technology Sydney charge for a sponsored video?

The estimated rate is $150 to $250 per video, based on a median of about 295 views and a rate of $20 to $35 per 1,000 views. This is an estimate only, and the channel shows no record of sponsored content. Contact details unlock on Starbooked for $0.80.

What does University of Technology Sydney post about on YouTube?

The channel posts course explainers, career advice, startup and business events, research talks, alumni profiles and short clips about campus life. Its content is mainly educational and aimed at prospective students and professionals in Sydney.

How do I contact University of Technology Sydney for a brand deal?

The channel lists engage@uts.edu.au for enquiries. Full contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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