Starbooked

Chris from UX Playbook

@uxchrisnguyen · TH · EN

Chris Nguyen (@uxchrisnguyen), a product designer based in Thailand, makes UX and product design videos for designers and managers. His channel has about 5,200 subscribers and a median of roughly 180 views per video, with about 50 uploads in the past year. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book Chris

Reaches working product designers with a practical, career-focused audience

  • About 5,200 subscribers and roughly 180 median views per video across 30 recent uploads.
  • Around 50 uploads in the past 365 days, with 59% of content in Shorts under a minute.
  • Recent sponsored ad read for an email marketing app shows willingness to take software integrations.
Best fordesign software and productivity toolsonline courses and coaching for designers
Watch forMedian views are low, so reach per video is small and suits niche B2B audiences rather than mass awareness.

Brand fit report

Content

Topics, IAB taxonomy
Careers45%
Business25%
Technology20%
Education10%
Formats
interview podcast clips, short-form tips, live stream recordings
Tone
conversational, thoughtful
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds for Shorts, 60 to 80 minutes for interviews

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 5180 comments
Engagement3.5%
Likes and comments per view on recent videos
Audience asks abouthow to get a UX or product design jobhow to position yourself as a designerhow to work effectively with developers and stakeholders
Age
15%18-24
50%25-34
25%35-44
10%45+
Gender
45%women
55%men
Countries
🇺🇸 United States25%
🇬🇧 United Kingdom15%
🇮🇳 India10%
Thailand5%
LanguagesEnglish 100%

Commercial

4%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
OmnisendKlaviyoBrevo
Categories promoted
email marketing software
Affiliate links
No

The video 'BEST Ecommerce Email Marketing App (For Shopify)' names Omnisend with a free trial link, and the description of 'I compared the best commerce email marketing apps' tags @Omnisend.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
No flagged content in recent titles or descriptions; topics are professional design discussions.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube5.2k18011
X–––
Instagram–––

Benchmark score: 16 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers4 / 50
Activity Uploads in the last 90 days11 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 10 days ago.

Hey 👋, I’m Chris, a product designer. I host a livestream, write about UX, and run a creator business. Subscribe to see the human side of design (psst. it's not just tools, it's mindset, approach, and passion). ___________ 📩 Newsletter - https://rectangles.fm 👥 LinkedIn - https://www.linkedin.com/in/uxchrisnguyen 📸 Instagram - https://www.instagram.com/uxchrisnguyen 🎥 YouTube - https://youtube.com/@UXChrisNguyen 🐦 Twitter - https://x.com/uxchrisnguyen 🎨 UX Playbook - http://uxplaybook.org
Chris from UX Playbook's own profile description on YouTube

Are you Chris from UX Playbook? Claim or remove this profile.

About Chris from UX Playbook

Chris Nguyen (@uxchrisnguyen) is a product designer based in Thailand who runs the YouTube channel Chris from UX Playbook. He posts a mix of short-form design tips and long-form interview podcasts, including conversations with designers about careers, leadership, and working with developers. The channel publishes frequently, with about 50 uploads in the past year and a median of roughly 180 views per video.

The audience is estimated, not measured, and skews toward working designers aged 25 to 34, with a strong presence in English-speaking markets. Viewers are most likely early- to mid-career UX and product designers looking for career advice and process guidance. According to his website, Chris also runs UX Playbook, which offers playbooks, courses, and coaching.

Sponsored integrations are priced at about $150 to $250 per video, a CPM of $20 to $35 per 1,000 views, which is above the typical $10 to $30 paid-ad CPM. Brands selling design tools, courses, or productivity software should book him for targeted, low-volume reach.

Written from Chris from UX Playbook's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Chris from UX Playbook can edit or remove this page at any time.

Questions about Chris

How much does Chris Nguyen charge for a sponsored video?

Chris Nguyen's estimated rate is $150 to $250 per sponsored video, based on his median views and a CPM of $20 to $35 per 1,000 views. Final pricing depends on format, usage rights, and the length of the integration.

What does Chris Nguyen post about on YouTube?

Chris Nguyen posts about product and UX design, including career advice, design leadership, and working with developers. Most of his content is short tips under a minute, plus long interview podcasts with other designers.

How do I contact Chris Nguyen for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked.

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