Starbooked

VICE auf Deutsch (@viceaufdeutsch) is the German-language channel of the VICE media group, based in Germany. It publishes long-form documentaries and investigative features on drugs, crime, subcultures and society, with about 47,300 subscribers and median views near 2,700. It uploads roughly once a week, and sponsored integrations are estimated at $20 to $35 per 1,000 median views per video.

Why brands book VICE

Germany's VICE documentary channel reaches adults through in-depth drug and subculture stories

  • About 47,300 subscribers and median views near 2,700 per video
  • Long-form documentaries average roughly 18 minutes, giving sponsors a full-length pre-roll or mid-roll slot
  • Upload pace is about 50 videos a year, steady enough for a multi-week campaign
Best forsubscription and streaming servicesprivacy and security productsbrand awareness with an adult audience
Watch forDrug and sex content is frequent, so family and mainstream product campaigns will not fit.

Brand fit report

Content

Topics, IAB taxonomy
Documentary45%
Society25%
Crime15%
Lifestyle15%
Formats
long-form documentary, episodic series, short feature
Tone
investigative, provocative
Language
German
On camera
Yes, talking head
Production
Studio quality
Typical length
15 to 50 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement1.4%
Likes and comments per view on recent videos
Audience asks abouthow the scene or trade described actually workswhether the story is accurate and how it was researchedwhere the featured people or places are now
Age
30%18-24
40%25-34
20%35-44
10%45+
Gender
40%women
60%men
Countries
🇩🇪 Germany60%
🇦🇹 Austria10%
🇨🇭 Switzerland8%
LanguagesGerman 95%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
privacy and data protection services (contact listed for sponsorship)
Affiliate links
No

Recent videos carry sponsor reads for a data removal service and a trading platform, though the descriptions name no brands in a disclosed sponsorship format, and the dossier records no detected brands or affiliate links.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultmedium
Drugshigh
Violencemedium
Politicslow

Titles such as "Basuco: Mit Menschenknochen versetztes Kokain rauchen" and "Hilft Cannabis Kindern mit Autismus?" cover drug use and sexual topics in depth.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube47k2.7k21

Benchmark score: 38 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers7 / 50
Activity Uploads in the last 90 days21 / 30
Reach Followers on the main platform9 / 20

Recent videos

Last three uploads, latest 1 days ago.

VICE. Auf Deutsch. Auf Youtube. Unsere mitreißenden, bissigen, bahnbrechenden und oft bizarren Geschichten aus allen Ecken der Welt haben verändert, wie Menschen über Kultur, Verbrechen, Kunst, Partys, Mode, Protest, das Internet und andere Themen denken, für die es bisher noch keinen Namen gibt. Klick dich durch unsere wachsende Videothek und entdecke die Welt durch unsere Storys neu. Willkommen bei VICE. Sponsoring-Anfragen für diesen und unsere anderen Kanäle: advertising@linguana.com
VICE auf Deutsch's own profile description on YouTube

Are you VICE auf Deutsch? Claim or remove this profile.

About VICE auf Deutsch

VICE auf Deutsch is the German-language arm of the VICE media group, publishing documentaries and feature videos in German on YouTube. The channel covers drugs, crime, subcultures, cannabis policy, skateboarding and internet culture, mostly as long-form reports that often run 15 to 50 minutes. Its high production values and on-camera reporting make it one of the more serious German-language creator channels in the niche.

The channel has about 47,300 subscribers and median views near 2,700 per video, with around 50 uploads over the past year. Its audience is estimated to skew toward adults aged 25 to 34, concentrated in Germany, Austria and Switzerland, and this is an estimate rather than a measured figure. Sponsor reads appear in recent uploads, though the dossier shows no clearly disclosed brand deals.

At an estimated $20 to $35 per 1,000 median views, a sponsored integration runs roughly $55 to $95 per video, a CPM well below the $10 to $30 typical of paid ads. Brands seeking adult German-speaking viewers for privacy, streaming or subscription products should consider booking this channel.

Written from VICE auf Deutsch's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. VICE auf Deutsch can edit or remove this page at any time.

Questions about VICE

How much does VICE auf Deutsch charge for a sponsored video?

Based on a median of about 2,700 views, a sponsored integration is estimated at roughly $55 to $95 per video, using a $20 to $35 per 1,000 views rate for long-form content. Final pricing depends on format and usage rights and should be confirmed with the channel.

What does VICE auf Deutsch post about on YouTube?

The channel posts German-language documentaries and features on drug culture, crime, subcultures, cannabis policy, skateboarding and internet trends. Most videos are long-form reports with on-camera reporting, typically between 15 and 50 minutes.

How do I contact VICE auf Deutsch for a brand deal?

The channel lists an advertising email for sponsorship inquiries. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked directly.

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