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Turismo de Lisboa Visitors & Convention Bureau

@visitlisboa · PT · PT

Turismo de Lisboa, handle @visitlisboa, is the official tourism promotion association of Lisbon, Portugal. It publishes city guides, route films and venue videos for a channel of about 3,500 subscribers and 20 million total views, with a median of only 26 views per video. It uploads roughly 18 videos per quarter and charges about $150 to $250 per sponsored video.

Why brands book Turismo

Official Lisbon tourism channel reaching Portuguese-speaking travelers planning city trips

  • About 20 million lifetime views across 184 uploads show sustained reach for destination content.
  • Top recent videos reached 654,163 and 1,270,629 views, showing occasional high-reach spikes.
  • Median of 26 views per video means most uploads gain little organic traction, so budget accordingly.
Best fordestination partnershipshotel and attraction promotion
Watch forMost uploads have very low median views, so reach depends on a few widely viewed videos.

Brand fit report

Content

Topics, IAB taxonomy
Travel70%
Arts & Culture20%
Shopping10%
Formats
city route films, short destination clips, museum and venue promotional videos
Tone
informative, promotional
Language
Portuguese
On camera
No, voiceover and b-roll
Production
Studio quality
Typical length
under 60 seconds to 3 minutes

Audience

Commercial intent40/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement0.0%
Likes and comments per view on recent videos
Audience asks abouthow to get to specific Lisbon landmarkswhich museums and routes are worth visitingwhat to see in Lisbon with limited time
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
55%women
45%men
Countries
🇵🇹 Portugal40%
🇧🇷 Brazil15%
🇪🇸 Spain10%
LanguagesPortuguese 70%English 15%Spanish 10%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content consists of city promotion, museum and heritage videos with no concerning material seen in recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.5k2618

Benchmark score: 20 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days18 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 67 days ago.

Welcome to a World's Leading City Break Destination! Turismo de Lisboa is a non-profit association, established through an alliance of public and private entities. Our main objective is to combine efforts to improve the promotion of Lisbon as a tourist destination and thus increase the quality and competitiveness of the city. Visit our website to know more: http://www.visitlisboa.com/ Additional contact info: atl@visitlisboa.com
Turismo de Lisboa Visitors & Convention Bureau's own profile description on YouTube

Are you Turismo de Lisboa Visitors & Convention Bureau? Claim or remove this profile.

About Turismo de Lisboa Visitors & Convention Bureau

Turismo de Lisboa is the non-profit tourism promotion association for Lisbon, Portugal, and runs the @visitlisboa YouTube channel. The channel posts city route films, museum and venue videos, and multilingual Lisbon Stories clips, with about 18 uploads in the last 90 days. Its audience appears to be mostly Portuguese speakers, with smaller shares in English and Spanish, though these are estimates from audio language detection rather than channel analytics.

The channel has about 3,500 subscribers and 20 million total views, but the median video gets only 26 views, while a few titles pass 500,000. Sponsored integrations are not visible, and the association's own promotional content means brands would be partnering with a destination body rather than an independent creator. Based on an estimated $20 to $35 CPM, typical rates run about $150 to $250 per video, which compares with $10 to $30 CPM for paid ads.

This channel suits hotels, tour operators and attractions seeking destination exposure in Lisbon, especially where the official tourism body's endorsement is valuable.

Written from Turismo de Lisboa Visitors & Convention Bureau's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Turismo de Lisboa Visitors & Convention Bureau can edit or remove this page at any time.

Questions about Turismo

How much does Turismo de Lisboa charge for a sponsored video?

Based on the channel's median of 26 views and standard rate rules, a sponsored video would typically cost about $150 to $250. Rates are estimates, and the association's promotional model may mean terms differ from a standard creator deal.

What does Turismo de Lisboa post about on YouTube?

The channel posts Lisbon city route films, museum and venue promotional videos, and the multilingual Lisbon Stories series. Most content focuses on heritage, culture, shopping and destination sights in Portugal's capital.

How do I contact Turismo de Lisboa for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, but this channel is an official tourism association, so partnership requests may need to go through its official channels.

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