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Vodafone Ireland (@vodafoneie), an Irish telecom brand, publishes short mobile, 5G, broadband and support clips on its 18,100-subscriber channel. Median views are about 1,000, with uploads roughly every three weeks. Brand-sponsored integrations run about $150 to $250 per video. A distinctive detail is its Red Benches human-interest series.

Why brands book Vodafone

Irish telecom brand channel with 18,100 subscribers and a family-friendly audience

  • Median views around 1,000 per video, with a 90-day upload count of 7
  • Shorts make up 66% of uploads, median duration 38 seconds
  • Ireland accounts for an estimated 85% of audience, suited to national campaigns
Best fortelecom and connectivity campaignssports sponsorship amplification
Watch forBrand-owned channel with low organic reach and a limited number of creator-style integrations to benchmark.

Brand fit report

Content

Topics, IAB taxonomy
Technology & Computing45%
Business & Finance25%
Sports15%
Society15%
Formats
short vertical brand clips, customer story films, sponsorship and interview features
Tone
polished, reassuring
Language
English
On camera
Yes, talking head
Production
Studio quality
Typical length
under 60 seconds, with some features of 1 to 3 minutes

Audience

Commercial intent40/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement0.0%
Likes and comments per view on recent videos
Audience asks abouthow to set up a new SIM or eSIMhow to get the best mobile or broadband dealhow the network performs in a given location
Age
20%18-24
30%25-34
25%35-44
25%45+
Gender
50%women
50%men
Countries
🇮🇪 Ireland85%
🇬🇧 United Kingdom5%
🇺🇸 United States5%
Other5%
LanguagesEnglish 100%

Commercial

2%of the last 50 videos were sponsored
Nativeproduct shown in use
Brands seen
Vodafone Business
Categories promoted
mobile telecom, business connectivity, broadband
Affiliate links
No

The brand's own channel promotes its services in clips such as "Not every network has this level of care so close to home"; sponsorship of Irish Rugby appears in the #TeamOfUs series.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
No flagged content found in recent titles; the channel covers network, rugby and digital-wellbeing topics.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube18k9927
Instagram–––

Benchmark score: 17 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers7 / 50
Activity Uploads in the last 90 days7 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest 28 days ago.

Welcome to Vodafone Ireland’s official YouTube channel your home for mobile, 5G and fibre broadband updates, Vodafone TV PLAY highlights, device tips, and quick how‑to support guides. Explore the latest tech, network innovation, eSIM tips, bill help, and modem set‑ups, along with stories from communities across Ireland. We’re proud supporters of Irish Rugby (#TeamOfUs) and initiatives that help everyone stay confident and connected online. What you’ll find here: product explainers, MyVodafone and TV PLAY tutorials, network and device updates, eSIM guidance, RUGBY sponsorship, community storie
Vodafone Ireland's own profile description on YouTube

Are you Vodafone Ireland? Claim or remove this profile.

About Vodafone Ireland

Vodafone Ireland publishes brand content on its official YouTube channel, with a focus on mobile, 5G and fibre broadband updates, device and eSIM tutorials, and customer stories. Most uploads are short vertical clips under a minute, with longer features for sponsorship and human-interest series such as Red Benches. Viewers are likely existing or prospective Vodafone customers in Ireland, along with rugby fans following the Irish Rugby sponsorship.

The channel has about 18,100 subscribers and a median of roughly 1,000 views per video, with a few campaign clips reaching over a million views. Its uploads come at a steady pace of about 17 videos a year. Brand deals on a channel of this size typically run $150 to $250 per video, which works out to roughly $20 to $35 CPM on long-form content, compared with the $10 to $30 CPM typical of paid ads.

This channel suits telecom, device and digital-services brands looking for Irish reach. Teams planning a sponsored integration or a rugby partnership should consider it.

Written from Vodafone Ireland's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Vodafone Ireland can edit or remove this page at any time.

Questions about Vodafone

How much does Vodafone Ireland charge for a sponsored video?

Based on its median of roughly 1,000 views and the standard rate rule for long-form channels, a sponsored video is estimated at $150 to $250 per video. Rates come from public channel data and are not a published price list from the creator.

What does Vodafone Ireland post about on YouTube?

The channel posts short brand clips about mobile, 5G and broadband, device and eSIM tutorials, customer stories, Irish Rugby sponsorship content, and digital-wellbeing material from the Tozi and Hi Digital programmes. Most videos are under a minute.

How do I contact Vodafone Ireland for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so check the profile for booking options after unlocking.

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