Starbooked

The VR GRID

@vrgrid · CA · EN

The VR Grid, run by Canadian creators Ryan Ouellette and Chris Shugg at @vrgrid, reviews and previews VR games for Quest, PSVR 2 and PCVR headsets. The channel has about 28,600 subscribers and a median of roughly 4,100 views per video, with uploads slowing sharply over the past year. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book The

Dedicated VR game reviewers with 28,600 subscribers and a clear Quest audience

  • Median views of about 4,100 per video, with top videos reaching over 20,000
  • Long-form reviews average roughly 10 minutes, giving products room to appear
  • Affiliate and Meta creator partnership history shows comfort with product promotion
Best forVR hardware launchesVR game launchesMeta Quest accessories
Watch forUploads have stopped for about 16 months, so current activity is uncertain.

Brand fit report

Content

Topics, IAB taxonomy
Role-playing video game30%
Action game35%
Video game culture20%
Action-adventure game15%
Formats
game review, graphics comparison, first impressions, podcast livestream
Tone
humorous, opinionated
Language
English
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
6 to 19 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Engagement3.7%
Likes and comments per view on recent videos
Audience asks aboutIs this VR game worth buying on Quest 3 or PSVR 2?How does the graphics compare across headsets?Which upcoming VR games should I watch for in 2025?
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
25%women
75%men
Countries
🇺🇸 United States45%
🇨🇦 Canada15%
🇬🇧 United Kingdom10%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
VR hardware, VR software
Affiliate links
Yes

Recent videos carry #questcreatorpartner and Meta Quest affiliate links in descriptions, such as 'A hidden gem on Quest + | Tetris Effect Connected'.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicslow

Family friendly
Reviews of shooter and horror titles such as 'Zombie Army VR | Graphics Comparison' and 'MADiSON VR | Review' feature combat and scares, but the tone stays mostly clean.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube29k4.1k0

Benchmark score: 24 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers18 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform6 / 20

Recent videos

Last three uploads, latest 492 days ago.

The VR Grid (formerly Shugghead Gaming) is a channel devoted to bringing quality VR content for all headsets to YouTube, with the quality of major media. Every week, check back for in-depth game reviews as well as first looks at new games. All with our highly humourous opinions. Business Emails: contact@thevrgrid.com | Or reach us individually: ryan.ouellette@thevrgrid.com chris.shugg@thevrgrid.com
The VR GRID's own profile description on YouTube

Are you The VR GRID? Claim or remove this profile.

About The VR GRID

The VR Grid is a Canadian YouTube channel run by Ryan Ouellette and Chris Shugg, reviewing and previewing virtual reality games for Quest, PSVR 2 and PCVR headsets. Its videos are long-form reviews, graphics comparisons and first impressions, delivered with a humorous, opinionated style. The channel also runs the Virtual Boys podcast livestream.

The channel has about 28,600 subscribers and a median of roughly 4,100 views per video, with top videos reaching over 20,000. Audience estimates suggest a predominantly English-speaking group of VR enthusiasts, mostly in the United States and Canada, skewing toward men aged 25 to 34. Upload activity has stopped for about 16 months, so recent reach may be lower than past figures.

Sponsored integrations are estimated at $150 to $250 per video, which works out to roughly $36 to $60 CPM against median views, well above the $10 typical for paid ads. Brands selling VR hardware or software and Meta Quest accessories should consider the channel, provided they confirm current activity first.

Written from The VR GRID's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. The VR GRID can edit or remove this page at any time.

Questions about The

How much does The VR Grid charge for a sponsored video?

Based on its median of about 4,100 views, The VR Grid's sponsored integrations are estimated at $150 to $250 per video. The rate is an estimate from public data, not a published rate card, so confirm pricing directly before booking.

What does The VR Grid post about on YouTube?

The VR Grid posts reviews, graphics comparisons and first impressions of virtual reality games for Quest, PSVR 2 and PCVR headsets. It also hosts the Virtual Boys podcast livestream, covering VR industry news and game discussion.

How do I contact The VR Grid for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check whether this channel is boosted before reaching out.

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