WASUTA (@wasuta) is a Japanese idol group channel with 57,200 subscribers and a median of about 3,200 views. It posts around once a week: dance videos, monthly behind-the-scenes episodes and long member livestream archives, all in Japanese. Sponsored integrations would run $150 to $250 per video. A single dance video reached 54,000 views.
Active Japanese idol group with weekly posts and a loyal, engaged fan community
- 57,200 subscribers and a 3.3% engagement rate indicate a dedicated fan base.
- About 50 uploads in the past year, 16 in the last 90 days.
- Dance videos reach 20,000 to 94,000 views while streams hold about 2,000 to 7,000.
Brand fit report
Content
- Formats
- dance video, livestream archive, behind-the-scenes series
- Tone
- cheerful, friendly
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 40 to 60 minutes for streams, 4 minutes for music videos
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- music releases, games
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles such as the Dance Video releases and the somen arrangement stream show light entertainment, though one stream series is labeled a sake tasting.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 57k | 3.2k | 16 |
Benchmark score: 34 / 100
Public rule, same for everyone. How it works.
Recent videos
▶＃133 廣川・三品 ２人配信 · 2.9k views
▶＃132 小玉梨々華バースデー個人配信 · 2.8k views
▶わーすた(WASUTA)わーTube＃122（Wa→Tube＃122） · 6.1k viewsLast three uploads, latest 1 days ago.
The World Standard a.k.a “Wasuta” was formed with the mission of introducing "kawaii" Japanese idol culture worldwide! The five members of Wasuta are: Nanase (Pastel Green, leader) Miri (Pastel Purple) Ririka (Pastel Blue) Ruka (Pastel Pink) Wasuta has performed theme songs for the anime series Kiratto Pri☆chan, Idol Time PriPara, Heybot!, PriPara Movie: Mi~nna de Kagayake! Kirarin☆Star Live!, and the official dance song for The Powerpuff Girls animated series in Japan. Wasuta has performed at overseas music events in Canada, China, France, Hong Kong, Mongolia, Spain, Taiwan, Thailand, and
About WASUTA わーすた
WASUTA, short for The World Standard, is a Japanese idol group channel with 57,200 subscribers. It posts around once a week, including dance videos for new singles, a monthly behind-the-scenes series called Wa Tube, and long member livestreams that cover games, cooking and tasting segments. Everything is in Japanese. The channel description cites anime theme songs and overseas performances.
Viewers are probably Japanese idol fans, with some international followers. These demographics are estimates, not measured data. Official dance and music videos draw the most attention, with one reaching about 94,000 views, while streams usually earn 1,000 to 7,000.
Using Starbooked's rate rule, a sponsored video costs about $150 to $250 at a median near 3,200 views. That is $20 to $35 per 1,000 views, compared with $10 to $30 CPM for paid ads. Book for Japan-focused campaigns in music, games, snacks or anime merchandise.
Written from WASUTA わーすた's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. WASUTA わーすた can edit or remove this page at any time.
Questions about WASUTA
How much does WASUTA charge for a sponsored video?
Starbooked estimates $150 to $250 per sponsored video, the minimum range, based on a median of about 3,200 views. This is $20 to $35 per 1,000 views versus $10 to $30 CPM for paid ads.
What does WASUTA post about on YouTube?
WASUTA posts Japanese idol content: dance and music videos for new singles, a monthly behind-the-scenes series and long member livestreams featuring games, food segments and talk. All text and audio are in Japanese.
How do I contact WASUTA for a brand deal?
The channel lists a management contact through its record label. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked directly through Starbooked.
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