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Waterloo Uncovered

@waterloouncovered · GB · EN

Waterloo Uncovered (@waterloouncovered), a UK registered charity, makes long-form archaeology and veteran-support videos about the Battle of Waterloo battlefield. The channel has about 15,000 subscribers, 126 videos and a median of roughly 2,800 views per video. Uploads have stopped since mid-2025 and the sponsored-integration rate is not applicable, as no sponsorships were seen.

Why brands book Waterloo

Mission-driven military history channel with an engaged UK audience

  • Top video, "Bones on the Battlefield", reached about 101,900 views.
  • Median views of about 2,760 suggest a small but steady niche audience.
  • Channel has about 15,000 subscribers and a 3.4% like rate.
Best forcharity and cause awarenessheritage and history brandsoutdoor and heritage retail
Watch forUploads have stopped since mid-2025, and rate guidance is unavailable without a current sponsorship baseline.

Brand fit report

Content

Topics, IAB taxonomy
Science45%
History35%
Society20%
Formats
excavation tour, documentary film, panel discussion
Tone
earnest, informative
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
5 to 35 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment80/100
Positive share of 30 comments
Engagement3.6%
Likes and comments per view on recent videos
Audience asks aboutWhat did the 2023 Hougoumont excavation find?How does the veteran excavation programme work?How can I support or donate to the charity?
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
35%women
65%men
Countries
🇬🇧 United Kingdom60%
🇧🇪 Belgium10%
Netherlands5%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicslow

Family friendly
"Bones on the Battlefield" covers human remains found during excavation, so it contains mild violence content in a historical context.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube15k2.8k0
X–––
Instagram–––

Benchmark score: 26 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers23 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest 561 days ago.

Waterloo Uncovered is a registered UK charity that combines a world‐class archaeology project on the battlefield of Waterloo with a support program for veterans and the military community. Working in partnership with some of Europe’s top universities, and through the unique perspective of a team comprised of archaeologists, veterans, and serving soldiers, Waterloo Uncovered aims to understand war and its impact on people — and to educate the public about it. Subscribe for all the latest news on our archaeological discoveries, moving veteran stories and much more! For more information, check
Waterloo Uncovered's own profile description on YouTube

Are you Waterloo Uncovered? Claim or remove this profile.

About Waterloo Uncovered

Waterloo Uncovered is a UK registered charity, and according to its website it combines archaeology on the Waterloo battlefield with wellbeing support for veterans and serving military personnel. The YouTube channel posts long-form excavation tours, documentaries, and panel discussions, mostly from 2023 and 2024, with a median of about 2,760 views per video. Viewers are likely history enthusiasts, veterans and military-community members, and charity supporters (audience figures are estimates).

The channel has about 15,000 subscribers and 126 videos. Based on the metrics, a sponsored integration would be priced at $20 to $35 per 1,000 median views, or roughly $60 to $100 per video. That compares with paid ad CPM of $10 to $30, so the rate is not clearly cheaper than paid media for this audience.

This channel suits heritage, history, and cause-related brands that want credible, mission-led placements. It is less suited to campaigns that need high reach or a steady upload schedule.

Written from Waterloo Uncovered's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Waterloo Uncovered can edit or remove this page at any time.

Questions about Waterloo

How much does Waterloo Uncovered charge for a sponsored video?

Based on a median of about 2,760 views, a sponsored integration would be roughly $60 to $100 per video at $20 to $35 per 1,000 views. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

What does Waterloo Uncovered post about on YouTube?

The channel posts excavation tours from the Waterloo battlefield, veteran-focused documentaries, and historical panel discussions. Most recent uploads date from 2023 and 2024, and no new videos have been posted since mid-2025.

How do I contact Waterloo Uncovered for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so check their profile for availability before reaching out.