Starbooked

We Built A Thing

Podcast · webuiltathing.libsyn.com · EN
Hosted by Mark, Drew, Bruce

We Built A Thing is a weekly hobby podcast from three part-time makers who build projects by hand and make YouTube videos about them. The show has 377 episodes, runs about 60 to 70 minutes, and reaches an estimated 2,000 to 8,000 downloads per episode. Suitable for tool, workshop and DIY brands, with an estimated rate of $40 to $200 per episode.

Why brands sponsor We Built A Thing

Weekly build diary reaching a loyal hands-on DIY audience since 2018

  • 377 episodes with a weekly cadence and hour-long builds keep the show present for a long period.
  • Apple Podcasts shows 202 ratings averaging 4.9 stars, indicating a committed listener base.
  • Hosts demonstrate tools and materials in real projects, a natural fit for tool and building supply placements.
Best forpower tools and hand toolsbuilding materials and finishesworkshop and outdoor gear
Watch forAudience size is estimated from ratings, and the hosts use affiliate links rather than paid sponsors, so placements are untested.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests60%
Home & Garden30%
Education10%
Formats
co-hosted banter, project update, solo segment
Tone
casual, candid
Language
English
Production
Clean, edited audio
Typical length
55 to 70 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 45%: Apple ratings_count of 202 falls in the 200 to 1,000 band, with the show over five years old and a broad Podcast Index popularity bucket of 9, weekly cadence and no named sponsors.
Audience asks abouthow a specific build was donewhich tools and materials were usedhow the cabin and house projects are progressing
Age
10%18-24
25%25-34
35%35-44
30%45+
Gender
20%women
80%men
Countries
🇺🇸 United States70%
🇨🇦 Canada10%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
home improvement tools
Affiliate links
Yes

Show notes for episode 377 include Amazon affiliate links (link.amazon) for Prime Deals Day picks, and no sponsor mentions appear in the last 20 episodes.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles and descriptions cover building projects, tree stand filming and hunting with children, with no explicit flags.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 84 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

Last six episodes from the show's feed, latest 5 days ago, a new one about every 7 days.

We Built A Thing is about making things with our hands, sharing videos about the process, being dads and constantly learning. We are all part-time makers, dads and all have YouTube channels we are trying to grow. Throughout this podcast, we plan to talk about making things, making videos to share on YouTube, Instagram, Facebook, etc..
We Built A Thing's own show description from the podcast feed

Do you make We Built A Thing? Claim or remove this page.

About We Built A Thing

We Built A Thing is a weekly podcast from three part-time makers, Mark, Drew and Bruce, who build projects by hand and document them for YouTube. According to the show's website, the hosts also talk about being dads and the ongoing learning involved in their projects. Episodes run about 55 to 70 minutes and the feed lists 377 episodes from September 2018 through October 2026.

The Apple Podcasts listing shows 202 ratings with an average of 4.9 stars. Based on those ratings and the show's age, this show is estimated to reach roughly 2,000 to 8,000 downloads per episode. The audience is likely made up of DIY and home improvement listeners, though these demographic figures are estimates and not published by the show.

No paid sponsors appear in the feed, but episode show notes include Amazon affiliate links. A host-read mid-roll is estimated at $40 to $200 per episode, which suits tool, materials and workshop brands.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. We Built A Thing can edit or remove this page at any time.

Questions about We Built A Thing

How much does We Built A Thing charge for a podcast sponsorship?

Based on an estimated 2,000 to 8,000 downloads per episode, a host-read mid-roll is estimated at $40 to $200 per episode. The final price depends on the sponsorship terms and the show's own rates.

What is We Built A Thing about?

We Built A Thing is a weekly podcast where three part-time makers talk about building projects by hand, filming their process for YouTube, and balancing that with family life.

How do I contact We Built A Thing about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

Similar creators

Podcast and other creators in diy, ranked by score.

CreatorNichesEst. downloadsMedian viewsRateScore
power toolstool reviews15k12k$150–25081
diyhome and garden2k–$40–9071
home improvementdiy5k–$40–20061