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We're Not Kidding with Mehdi & Friends

Hosted by Mehdi Hasan

We're Not Kidding with Mehdi & Friends is hosted by Mehdi Hasan, founder of Zeteo, and regularly features comedian Bassem Youssef. The show pairs comedians with serious news and politics. It has 51 episodes, released about every two weeks, typically 35 to 65 minutes long. Estimated downloads are roughly 20,000 to 80,000 per episode, with a host-read rate of about $360 to $2,000 per episode.

Why brands sponsor We're Not Kidding with Mehdi & Friends

Engaged news and comedy audience with a highly rated, politically attentive listener base

  • Apple Podcasts rating of 4.9 from 496 ratings, with 475 five-star reviews.
  • Biweekly episodes of 35 to 65 minutes with guests from comedy and politics.
  • Zeteo's Substack audience of hundreds of thousands supports the show's reach.
Best forbook launchespolitical and civic campaignsmedia and subscription products
Watch forPolitically heavy content may not suit brands wanting neutral, apolitical placements.

Brand fit report

Content

Topics, IAB taxonomy
News and Politics70%
Comedy20%
Society and Culture10%
Formats
interview, co-hosted banter
Tone
irreverent, earnest
Language
English
Production
Clean, edited audio
Typical length
35 to 65 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 60%: 496 Apple ratings fall in the 200 to 1,000 band, shifted up one band for the 2024 start, with a Zeteo network and Substack audience of hundreds of thousands of subscribers as support.
Audience asks aboutWhat do comedians say about Israel and Gaza?How are the 2028 Democrats positioned?What is the state of US media and social media politics?
Age
15%18-24
35%25-34
25%35-44
25%45+
Gender
35%women
65%men
Countries
🇺🇸 United States70%
🇬🇧 United Kingdom10%
🇨🇦 Canada5%
Other15%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
Zeteo
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the show is published by Zeteo, its own publication.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencemedium
Politicshigh

Episode titles cover Israel's genocide, Gaza and ICE, with heavy political framing, though no explicit flag is set.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 21 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks12 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 28 days ago, a new one about every 14 days.

We're Not Kidding is a show where funny people talk about serious things, hosted by Zeteo founder Mehdi Hasan and regularly featuring internationally acclaimed comedian Bassem Youssef.
We're Not Kidding with Mehdi & Friends's own show description from the podcast feed

Do you make We're Not Kidding with Mehdi & Friends? Claim or remove this page.

About We're Not Kidding with Mehdi & Friends

We're Not Kidding with Mehdi & Friends is a podcast hosted by Mehdi Hasan, founder of Zeteo, and regularly features comedian Bassem Youssef. Per the show's website, funny guests talk through serious news and politics, with conversations that are sometimes lighthearted and sometimes vulnerable. The feed lists 51 episodes released about every two weeks, typically 35 to 65 minutes long.

The show has a 4.9 average rating from 496 Apple Podcasts ratings. Its audience is estimated, not published, at roughly 20,000 to 80,000 downloads per episode, and skews toward US listeners interested in news and comedy. No sponsors are visible in the feed; the show is published by Zeteo.

Host-read mid-roll placements are estimated at about $360 to $2,000 per episode. Political and media brands, book launches and subscription products are best suited to this show.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. We're Not Kidding with Mehdi & Friends can edit or remove this page at any time.

Questions about We're Not Kidding with Mehdi & Friends

How much does We're Not Kidding with Mehdi & Friends charge for a podcast sponsorship?

Estimated host-read mid-roll rates are about $360 to $2,000 per episode, based on an estimated 20,000 to 80,000 downloads per episode. Exact pricing depends on the sponsor and the placement.

What is We're Not Kidding with Mehdi & Friends about?

The show features comedians discussing serious news and politics, hosted by Mehdi Hasan of Zeteo. Guests include Bassem Youssef and other comedians and journalists. Episodes run about 35 to 65 minutes.

How do I contact We're Not Kidding with Mehdi & Friends about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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