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We Would Be Dead is a weekly true crime podcast mixing case histories with comedy and folklore-style storytelling. It has 253 episodes since February 2020, typically about 100 minutes long. Estimated downloads are 5,000 to 25,000 per episode, implying a rate of $90 to $625 per episode (estimated). Rebroadcasts and multi-part arcs are a distinctive feature.

Why brands sponsor We Would Be Dead

Long-running weekly true crime show with a loyal, highly rated audience

  • 211 Apple ratings averaging 4.6 stars, with 188 five-star reviews
  • 253 episodes since 2020 give a deep back catalogue for sustained presence
  • Blend of case deep dives and comedy suits brands comfortable with dark subject matter
Best forstreaming and true crime entertainmentaudio products for evening listening
Watch forExplicit content and violent subject matter limit suitability for family or lifestyle brands.

Brand fit report

Content

Topics, IAB taxonomy
True Crime80%
Comedy15%
Books and Literature5%
Formats
narrative, co-hosted banter, multi-part case series
Tone
irreverent, dark
Language
English
Production
Clean, edited audio
Typical length
about 90 to 110 minutes

Audience

Commercial intent20/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 45%: 211 Apple ratings (band 200 to 1,000, 5,000 to 25,000 per episode) across a show over five years old with 253 episodes, weekly-to-biweekly cadence, Podbean hosting, and no named sponsors.
Audience asks aboutWhich unsolved or disappearance cases are coveredWhen rebroadcast episodes will air with updatesWhich episodes cover the Stranger Things and Frankenstein topics
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
45%women
55%men
Countries
🇺🇸 United States60%
🇬🇧 United Kingdom10%
🇦🇺 Australia8%
🇨🇦 Canada7%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; no funding links are listed.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencehigh
Politicslow

Feed is flagged explicit and covers murders and disappearances such as the Eric Richins and Ed Gein episodes.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 57 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks2 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 10 days ago, a new one about every 15 days.

A weekly true crime podcast that finds humanity in the darkness, humor in the history and the devil in the details.
We Would Be Dead's own show description from the podcast feed

Do you make We Would Be Dead? Claim or remove this page.

About We Would Be Dead

We Would Be Dead is a weekly true crime podcast that combines case histories with humor and historical detail, as described on its Podbean page and in the feed. The show has released 253 episodes since February 2020, typically running about 100 minutes, with recent episodes arriving every two weeks and several multi-part case arcs. The feed is marked explicit and no host names are listed in the feed.

The show has 211 ratings on Apple Podcasts with an average of 4.6 out of 5, and the audience is most likely English-speaking adults interested in true crime. These listener figures are estimates derived from the rating count and show age, not published download numbers. No sponsors are named in the feed, so the show appears to be unsponsored so far.

Estimated downloads of 5,000 to 25,000 per episode suggest a host-read mid-roll rate of roughly $90 to $625 per episode, based on a $18 to $25 CPM. The show suits brands in streaming, true crime media, and adult entertainment that can accommodate explicit and violent subject matter.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. We Would Be Dead can edit or remove this page at any time.

Questions about We Would Be Dead

How much does We Would Be Dead charge for a podcast sponsorship?

Estimated rates are about $90 to $625 per episode for a host-read mid-roll, based on an estimated 5,000 to 25,000 downloads per episode. Final pricing depends on the show's own rate card and confirmed download data.

What is We Would Be Dead about?

We Would Be Dead is a weekly true crime podcast mixing case histories with comedy and historical detail. Episodes often run about 100 minutes and include multi-part case series.

How do I contact We Would Be Dead about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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