Well Played is a sports podcast from theSkimm that offers championship takes and breakdowns of major sports stories, pop culture crossovers and the week's biggest headlines. It has 159 episodes released weekly, typically about 56 minutes long. Estimated downloads per episode are 5,000 to 25,000 (estimate), with a host-read rate of roughly $90 to $620 per episode.
Weekly sports and pop culture show from theSkimm, with long episodes and a consistent audience
- Episodes run about 56 minutes on a weekly schedule, giving a host-read slot room to breathe.
- The Apple Podcasts rating of 4.4 across 195 ratings signals an engaged listener base.
- Titles blend sports results with celebrity and cultural stories, reaching fans beyond hardcore sports listeners.
Brand fit report
Content
- Formats
- co-hosted banter, interview, recap
- Tone
- playful, conversational
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 50 to 60 minutes
Audience
Commercial
- Brands seen
- theSkimm
- Categories promoted
- None yet
- Affiliate links
- No
No sponsor mentions found in the feed; the show is published under the theSkimm publisher name and carries no funding links.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover sports results, celebrity news and relationship gossip with no explicit flags; the feed is marked non-explicit.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | www.theskimm.com/ |
| Apple Podcasts | podcasts.apple.com/podcast/id1585058146 |
| RSS feed | feeds.megaphone.fm/pop-cultured |
Benchmark score: 79 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| The Broke Boys of MLB Playoffs, Hailee Steinfeld’s Back in the Box, an | 2026-10-14 | 1 h 32 min |
| The Fever Fan Debate, Gisele & Tom’s Astrological Divorce, and the NFL | 2026-10-07 | 54 min |
| Stafford’s Swift Appearance, Kate Upton’s MLB Lore, and Jalen Brunson’ | 2026-09-30 | 57 min |
| Simone Biles’ Sleepy Girl Game Day, Kiffin Flops in Front of His Ex, a | 2026-09-25 | 49 min |
| The Week Women in Sports Couldn’t Catch a Break: Arch Manning, Sydney | 2026-09-16 | 1 h 6 min |
| Earle Meets Brady and Berrios, Wimbledon’s Influencer Ban, and Spain’s | 2026-09-09 | 1 h 1 min |
Last six episodes from the show's feed, latest 5 days ago, a new one about every 7 days.
A sports podcast that does what theSkimm does best: provide championship takes and breakdowns of the biggest stories you care about most. Finally, there’s a show dedicated to treating sports like the bingeable reality TV they actually are.
About Well Played
Well Played is a weekly sports podcast published by theSkimm. Each episode combines championship takes, breakdowns of major sports stories and crossovers into pop culture, delivered in a conversational format. The feed lists 159 episodes since September 2021, with a median running time of about 56 minutes. Listeners are estimated, not measured, to be mostly American adults under 45. The Apple Podcasts listing shows 195 ratings with an average of 4.4 out of 5, according to Apple Podcasts.
The show is published under the theSkimm name on the Megaphone host, and the feed names no individual hosts. No sponsors are named in the feed or the Apple listing, and no funding links are present. Sponsorship inventory appears to sit with the publisher, so pitches should go through the show's listed contact.
Brands in sports, fan merchandise, lifestyle and entertainment fit the audience best. Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll would typically be priced at roughly $90 to $620 per episode, using the standard rate of $18 to $25 per 1,000 downloads.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Well Played can edit or remove this page at any time.
Questions about Well Played
How much does Well Played charge for a podcast sponsorship?
Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll would be roughly $90 to $620 per episode at $18 to $25 per 1,000 downloads. Actual pricing depends on placement and the publisher's terms.
What is Well Played about?
Well Played is a weekly sports podcast from theSkimm covering championship takes, sports news and pop culture crossovers. Episodes typically run about 56 minutes and have been released since September 2021.
How do I contact Well Played about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked. Use the unlocked address to request a rate card.
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