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What It's Like To Be... with Dan Heath

Podcast · www.whatitsliketobe.com · EN
Hosted by Dan Heath, Matt Purdy

What It's Like To Be... with Dan Heath is a careers interview show where New York Times bestselling author Dan Heath talks with people about their jobs, from air traffic control to funeral directing. It has 88 feed episodes released roughly every two weeks, typically about 35 minutes long. Estimated 5,000 to 25,000 downloads per episode, host-read mid-roll rate about $90 to $630 per episode.

Why brands sponsor What It's Like To Be... with Dan Heath

Biweekly career interviews from a bestselling author with a 4.9 Apple rating

  • Apple Podcasts shows 945 ratings averaging 4.9 stars, a strong signal of loyal listeners.
  • Episodes run about 35 minutes, leaving room for a host-read mid-roll sponsor segment.
  • Each episode profiles one profession, so sponsors can connect to the work people do.
Best forprofessional development toolsrecruiting and hiring platformsproductivity or workplace software
Watch forDownload estimates are inferred from ratings, not published figures, so treat the range as approximate.

Brand fit report

Content

Topics, IAB taxonomy
Careers70%
Business20%
Society & Culture10%
Formats
interview, narrative profile
Tone
curious, warm
Language
English
Production
Studio production
Typical length
30 to 40 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 50%: Apple ratings_count of 945 falls in the 200 to 1,000 band, Podcast Index popularity 9, biweekly cadence, about 35 minute episodes and a three-year-old feed.
Audience asks aboutWhat does a day in this job actually look like?How did this person get into this profession?What are the hardest parts of the work?
Age
10%18-24
30%25-34
30%35-44
30%45+
Gender
50%women
50%men
Countries
🇺🇸 United States80%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed. The show has no funding links.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles and description cover professions such as a correctional officer, a forensic architect and an infectious disease doctor, with no explicit flag set (explicit 0).

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 85 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks16 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

EpisodeDateLength
A Big Announcement2026-10-132 min
A Forensic Architect2026-10-0632 min
A Special Ed Teacher2026-09-2235 min
An Auctioneer2026-09-0836 min
An Infectious Disease Doctor2026-08-2536 min
A Mail Carrier2026-08-1130 min

Last six episodes from the show's feed, latest 6 days ago, a new one about every 14 days.

Curious what it would be like to walk in someone else’s (work) shoes? Join New York Times bestselling author Dan Heath as he explores the world of work, one profession at a time, and interviews people who love what they do.
What It's Like To Be... with Dan Heath's own show description from the podcast feed

Do you make What It's Like To Be... with Dan Heath? Claim or remove this page.

About What It's Like To Be... with Dan Heath

What It's Like To Be... with Dan Heath is a podcast in which New York Times bestselling author Dan Heath interviews people about their jobs, one profession per episode. Per the show's website, the series explores the world of work through conversations with people who love what they do, and the feed lists producer Matt Purdy.

The show has 88 episodes in the feed, released about every 14 days, with a median length of roughly 35 minutes. Apple Podcasts lists 945 ratings averaging 4.9 stars. Listener figures are estimates: based on those ratings and the show's age, the audience is likely between 5,000 and 25,000 per episode. The feed contains no sponsor mentions.

Brands seeking careers, workplace or business audiences could consider a host-read sponsorship. Estimated rates run from about $90 to $630 per episode, depending on the audience estimate.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. What It's Like To Be... with Dan Heath can edit or remove this page at any time.

Questions about What It's Like To Be... with Dan Heath

How much does What It's Like To Be... with Dan Heath charge for a podcast sponsorship?

Estimated host-read mid-roll rates run about $90 to $630 per episode, based on an estimated 5,000 to 25,000 downloads per episode at $18 to $25 per 1,000.

What is What It's Like To Be... with Dan Heath about?

The show features Dan Heath interviewing people about their professions, one job per episode, from pilots to funeral directors and air traffic controllers.

How do I contact What It's Like To Be... with Dan Heath about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

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