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What's Ray Saying?

Podcast · whatsraysaying.wordpress.com · US · EN
Hosted by Ray Christian

What's Ray Saying? is hosted by storyteller Ray Christian, a combat veteran and historian in the Blue Ridge Mountains of North Carolina. The show mixes Black history, social commentary and personal stories, with 64 episodes released on a roughly monthly cadence since 2016. Typical episode length is about 19 minutes. Estimated downloads per episode are roughly 2,000 to 8,000, with a rate of $40 to $200 per episode.

Why brands sponsor What's Ray Saying?

Engaged 639-rating audience for Black history and veteran storytelling, unusually high satisfaction

  • Apple Podcasts rating of 4.9 across 639 ratings signals a loyal, attentive listener base.
  • Long-form episodes median about 19 minutes, with bonus deep dives reaching over 50 minutes.
  • Host-read format suits brands seeking credibility with history-minded and veteran audiences.
Best foreducation and booksveteran-focused servicesheritage and community brands
Watch forEpisodes are irregular, roughly monthly, and the audience is likely small and niche.

Brand fit report

Content

Topics, IAB taxonomy
Books and Literature15%
Society35%
Careers10%
Religion and Spirituality10%
Arts and Entertainment15%
Family and Relationships15%
Formats
solo monologue, narrative, bonus commentary
Tone
reflective, candid
Language
English
Production
Clean, edited audio
Typical length
15 to 25 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 45%: Apple Podcasts shows 639 ratings, which points to 2,000 to 8,000 downloads per episode, with no sponsors and a moderate Podcast Index popularity of 5 suggesting the midpoint.
Audience asks aboutWhat is the history behind Black American traditions?How do military service and faith shape leadership?What lessons does history offer about race and power?
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
50%women
50%men
Countries
🇺🇸 United States90%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed. The website offers a donation page for the podcast and speaking bookings for Ray, and the feed lists no funding links.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicsmedium

Family friendly
Episodes discuss military combat and racial history, as in 'Death, Sex and Money - What Military Service During Peacetime Is Really Like', but the feed is not explicit and carries no explicit flag.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 47 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence29 / 50
Activity Episodes in the last 90 days, weekly is full marks5 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

Last six episodes from the show's feed, latest 39 days ago, a new one about every 28 days.

Storyteller Ray Christian shares personal stories as a sixty-something combat veteran, historian, and goat-wrangling father of six living in the rural mountains of Appalachia, all told through the fabric of centuries of Black history.
What's Ray Saying?'s own show description from the podcast feed

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About What's Ray Saying?

What's Ray Saying? is a storytelling podcast hosted by Ray Christian, who describes himself on his website as a combat-decorated veteran, historian and educator based in the Blue Ridge Mountains of North Carolina. The show blends Black American history with social commentary and personal stories, presented as deep fried history served with real life. The feed lists 64 episodes since March 2016, with recent releases roughly every four weeks and a median episode length of about 19 minutes.

The Apple Podcasts listing shows 639 ratings with an average of 4.9 out of 5. The show has no sponsors in its feed, and Ray's website links to a donation page and speaking bookings. Listener figures are estimates only: roughly 2,000 to 8,000 downloads per episode, based on the Apple rating count and the show's age and cadence.

At an estimated $40 to $200 per host-read mid-roll, a sponsorship would suit education, book and heritage brands, as well as veteran-focused services that want a credible, reflective audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. What's Ray Saying? can edit or remove this page at any time.

Questions about What's Ray Saying?

How much does What's Ray Saying? charge for a podcast sponsorship?

Based on estimated downloads of about 2,000 to 8,000 per episode, a host-read mid-roll is estimated at $40 to $200. Rates are estimates derived from listener signals, not a published price.

What is What's Ray Saying? about?

The show is a storytelling podcast hosted by Ray Christian that covers Black American history, social commentary and personal stories from his life as a veteran and educator.

How do I contact What's Ray Saying? about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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