Starbooked

Why This Universe?

Hosted by Dan Hooper, Shalma Wegsman

Why This Universe? is hosted by theoretical physicist Dan Hooper and co-host Shalma Wegsman, covering dark matter, black holes, quantum mechanics and other major physics topics. The show has 116 episodes, published roughly every 28 days, with a median length of about 38 minutes. Estimated downloads are 2,000 to 8,000 per episode, implying a rate of $40 to $200 per host-read mid-roll.

Why brands sponsor Why This Universe?

A high-rated physics show with an engaged, science-literate audience

  • 414 Apple Podcasts ratings with a 4.6 average signal a loyal listener base.
  • Episodes run about 38 minutes, long enough for a full host-read segment.
  • Affiliation with The University of Chicago Podcast Network adds institutional credibility.
Best forscience and education brandstech and consumer electronicsacademic and learning products
Watch forPublishing is bimonthly rather than weekly, so reach per campaign is limited.

Brand fit report

Content

Topics, IAB taxonomy
Science85%
Education15%
Formats
interview, co-hosted banter, listener Q&A
Tone
educational, conversational
Language
English
Production
Clean, edited audio
Typical length
30 to 40 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 50%: Apple Podcasts shows 414 ratings, a 4.6 average and a 2020 start, placing it in the 50 to 200 ratings band with a shift up for age; Buzzsprout hosting, a University of Chicago network affiliation, Patreon funding and a Podcast Index popularity of 9 support the estimate.
Audience asks abouthow dark matter and dark energy workwhat quantum mechanics meanshow physics research is changing with AI and new discoveries
Age
20%18-24
30%25-34
25%35-44
25%45+
Gender
40%women
60%men
Countries
🇺🇸 United States60%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
Other22%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
University of Chicago Podcast Network
Categories promoted
None yet
Affiliate links
Yes

The description cites membership in The University of Chicago Podcast Network, and a Patreon funding link (patreon.com/whythisuniverse) is listed in the feed; no sponsor mentions appear in the last 20 episode titles.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover physics, cosmology and quantum topics with no flagged content, and the explicit flag is 0.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 65 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks7 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

Last six episodes from the show's feed, latest 7 days ago, a new one about every 28 days.

The biggest ideas in physics, broken down. Join theoretical physicist Dan Hooper and co-host Shalma Wegsman as they answer your questions about dark matter, black holes, quantum mechanics, and more. Part of The University of Chicago Podcast Network.
Why This Universe?'s own show description from the podcast feed

Do you make Why This Universe?? Claim or remove this page.

About Why This Universe?

Why This Universe? is a physics podcast hosted by theoretical physicist Dan Hooper and co-host Shalma Wegsman, according to the show feed and the website shalmawegsman.com. Each episode breaks down major physics topics such as dark matter, black holes, quantum mechanics and cosmology, often with guest scientists and listener questions. The show has 116 episodes, with new releases about every 28 days and a median runtime of roughly 38 minutes.

Apple Podcasts lists 414 ratings with a 4.6 average. Estimated downloads are 2,000 to 8,000 per episode, which is an estimate and not a published figure. Listeners are likely adults interested in science, mostly in English-speaking countries. The show is part of The University of Chicago Podcast Network and is funded through Patreon. No sponsors were found in recent episodes.

Based on an estimated audience of 2,000 to 8,000 downloads, a host-read mid-roll would cost roughly $40 to $200 per episode. This suits science education, academic and consumer technology brands that want to reach an engaged, science-literate audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Why This Universe? can edit or remove this page at any time.

Questions about Why This Universe?

How much does Why This Universe? charge for a podcast sponsorship?

Based on an estimated 2,000 to 8,000 downloads per episode, a host-read mid-roll is roughly $40 to $200. The rate is an estimate derived from Apple Podcasts rating counts and show signals, not a published price.

What is Why This Universe? about?

Why This Universe? is a physics podcast hosted by Dan Hooper and Shalma Wegsman. It covers dark matter, black holes, quantum mechanics, cosmology and listener questions, often with guest scientists.

How do I contact Why This Universe? about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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