Starbooked

Banca Widiba (@widibait), an Italian digital bank based in Milan, runs a YouTube channel with about 1,200 subscribers and a median of 59 views per video. It posts irregularly, with one upload in the past year, mainly long interview-style presentations of its financial advisors. Rates are estimated at $150 to $250 per video, given low reach.

Why brands book Banca

Corporate Italian bank channel, best used for financial services brand reach

  • About 1,200 subscribers and a median of 59 views per video limit organic reach.
  • Long-form videos average about 5 to 8 minutes, suited to explainer content.
  • Estimated rate of $150 to $250 per video, roughly $2.50 to $4.20 per 1,000 median views, well below the $20 to $35 standard.
  • Only one upload in the past 365 days signals low publishing pace.
Best forfinancial services awarenessrecruitment of financial advisors
Watch forViews are very low and the channel is a corporate brand channel, not an independent creator.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance60%
Business25%
Education15%
Formats
interview-style presentation, short promotional clip, expert talk
Tone
corporate, informative
Language
Italian
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
5 to 8 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.8%
Likes and comments per view on recent videos
Audience asks abouthow to open an online current accounthow financial advisors workhow to invest in funds
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
45%women
55%men
Countries
🇮🇹 Italy95%
LanguagesItalian 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
banking, investment funds
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel is the bank's own brand channel.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Corporate financial content with no flagged material in recent titles, such as 'Consiglio n° 6' on family money management.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.2k590

Benchmark score: 7 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers6 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 242 days ago.

Un punto di riferimento sul mercato per l’innovazione e per il modello di business unico basato sul binomio tra digitale e relazione, Banca Widiba offre una piattaforma online personalizzabile e una Rete di oltre 565 Consulenti finanziari presenti su tutto il territorio. Ha un’offerta completa di prodotti e servizi per la gestione quotidiana del risparmio e degli investimenti, il tutto con una customer experience paperless e un altissimo livello di soddisfazione da parte dei clienti. La crescita significativa su tutte le dimensioni del business fa di Banca Widiba una realtà solida, capace di a
Banca Widiba's own profile description on YouTube

Are you Banca Widiba? Claim or remove this profile.

About Banca Widiba

Banca Widiba, operating on YouTube as @widibait, is the channel of an Italian digital bank headquartered in Milan. According to its channel description, the bank pairs an online platform with a network of more than 565 financial advisors across Italy. The channel publishes long interview-style presentations of advisors, short promotional clips and a series of educational talks on family money management. Uploads are infrequent, with one video in the last year.

The channel's audience is small, with about 1,200 subscribers and a median of 59 views per video. Viewers are likely Italian adults interested in online banking and investing, although this is an estimate based on channel content rather than measured demographics. The channel's own videos are not sponsored.

Brands should note that this is a corporate channel rather than an independent creator. At an estimated $150 to $250 per video, the CPM equivalent is roughly $2.50 to $4.20 per 1,000 median views, compared with $10 to $30 for paid ads. It suits financial services companies seeking niche Italian reach.

Written from Banca Widiba's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Banca Widiba can edit or remove this page at any time.

Questions about Banca

How much does Banca Widiba charge for a sponsored video?

Based on its low median views, the estimated rate is $150 to $250 per video. This is a platform-derived estimate, not a published rate card. Creators and brands should confirm pricing directly before booking.

What does Banca Widiba post about on YouTube?

The channel posts interview-style presentations of its financial advisors, short promotional clips about its investment products and educational talks on family money and finance. Most content is in Italian and focuses on personal finance and advisory services.

How do I contact Banca Widiba for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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