Starbooked

William Mucci (@williammucci) is an Italian creator posting economics, finance, AI and tech explainers in Italian. His channel has about 21,300 subscribers and a median of roughly 1,000 views per video, with mostly Shorts and about 15 uploads in the last 90 days. Estimated sponsorship rate is $150 to $250 per video.

Why brands book William

Italian finance and AI explainers with strong short-form reach

  • Median of about 1,000 views per video across 30 recent uploads
  • Roughly 60% of videos are Shorts averaging under one minute
  • Estimated sponsored rate of $150 to $250 per video, about $0.15 to $0.25 per 1,000 views
Best forAI and software app launches aimed at Italian usersfintech and savings tools
Watch forMedian views are modest and sponsorship history is absent, so start with a trial placement.

Brand fit report

Content

Topics, IAB taxonomy
Business and Finance45%
Technology and Computing35%
News and Politics20%
Formats
vertical short explainers, long-form documentary-style essays, AI visual transformation demos
Tone
provocative, direct
Language
Italian
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 60 seconds for Shorts, 4 to 8 minutes for long-form

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement1.6%
Likes and comments per view on recent videos
Audience asks abouthow the company or family in a story made its moneywhether AI tools shown are available and how to use themwhat the news story means for ordinary savers
Age
30%18-24
40%25-34
20%35-44
10%45+
Gender
35%women
65%men
Countries
🇮🇹 Italy85%
🇨🇭 Switzerland4%
San Marino2%
LanguagesItalian 95%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
web development services (creator's own service, promoted in Shorts)
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes the creator's own website-building service in a few Shorts, such as 'Scrivi SITO per ricevere una demo gratuita'.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Recent titles cover politics and legal cases, for example 'Salvini e Vannacci dalla parte di Mario Roggero: l'Italia divisa in due' and 'L'italia ha condannato un eroe', which are politically charged but not unsafe.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube21k1k15

Benchmark score: 25 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers6 / 50
Activity Uploads in the last 90 days15 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest today.

Economia, finanza, AI & Tech 🇮🇹 Side quest incluse Collab: william.mucci10@gmail.com
William Mucci's own profile description on YouTube

Are you William Mucci? Claim or remove this profile.

About William Mucci

William Mucci is an Italian creator who publishes economics, finance, AI and tech videos on YouTube in Italian. Most uploads are short vertical videos under a minute, alongside occasional long-form pieces of four to eight minutes on companies, financial families and legal cases. Recent uploads also include AI visual transformation demos and quick explainers on energy bills and crypto platforms.

The channel has about 21,300 subscribers and a median of roughly 1,000 views per video. Based on title and language patterns, the audience is likely Italian-speaking adults, mostly 25 to 34, with an estimated male majority; these are estimates, not platform-verified demographics. The creator also promotes a personal web-development service in several Shorts.

Brands seeking Italian-language exposure to tech-curious viewers may find this channel a fit. Based on the dossier, a sponsored integration is estimated at $150 to $250 per video, which works out to about $0.15 to $0.25 CPM compared with the $10 to $30 CPM typical of paid ads.

Written from William Mucci's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. William Mucci can edit or remove this page at any time.

Questions about William

How much does William Mucci charge for a sponsored video?

Based on the channel's median of about 1,000 views on Shorts, the estimated rate is $150 to $250 per video. That works out to a CPM of about $0.15 to $0.25 per thousand views, which is below the typical $10 to $30 CPM for paid ads. Rates are estimates from public data and should be confirmed with the creator.

What does William Mucci post about on YouTube?

William Mucci posts Italian-language videos on economics, finance, artificial intelligence and technology. He makes very short vertical videos and occasional longer essays on companies, financial families and news stories. He also shares AI video demos showing visual transformations.

How do I contact William Mucci for a brand deal?

The creator's collaboration email is listed on the channel. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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