Sara Holmes (@willowsister), working from Pirbright, Surrey, England, makes willow sculpture and weaving tutorials for about 3,100 subscribers with a median of roughly 1,500 views per video. Uploads have stopped; the last video dates from February 2025. Sponsored integrations would run about $150 to $250 per video.
Engaged craft niche with a long-running willow tutorial library
- Median of about 1,500 views per video across 38 uploads
- Top tutorial, a willow bird feeder, reached about 14,000 views
- Viewers are mostly 35 and older, based on estimates from the channel's topics
Brand fit report
Content
- Formats
- process timelapse, step-by-step tutorial, course promotion
- Tone
- calm, instructional
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Phone, natural light
- Typical length
- 2 to 5 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- online craft courses, in-person workshops, commissioned sculpture
- Affiliate links
- Yes
No sponsorship disclosures found in the last 50 videos; the channel promotes its own courses in video descriptions, such as 'Learn Willow Sculpture ONLINE!'.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is craft tutorials and nature-themed sculpture with no concerning titles or descriptions.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 51 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Eve · 1.4k views
▶Learn Willow Sculpture ONLINE! · 1.2k views
▶Door fresco - 'Catkins' A folk tale painting for my grandaug · 1.1k viewsLast three uploads, latest 614 days ago.
Willowtwisters was established in 2001 by Sara Holmes. Sara works from Pirbright in Surrey. She is one of a small number of self taught pioneers of willow as a sculpture medium and is now an expert in her field. She works on private and public commissions and runs courses and workshops in person and online. She continues to develop her art using natures resources. Her long connection with the natural environment is where she draws her ideas and inspiration. Students have travelled long distances to attend Sara’s courses, some as far as USA, Italy, Romania and France. Sara has also developed s
About Willowtwisters
Willowtwisters is a YouTube channel run by Sara Holmes, a willow sculptor based in Pirbright, Surrey, England, and posted under the handle @willowsister. The channel publishes timelapses of sculptures, step-by-step willow weaving tutorials and promotions for its online and in-person courses. Uploads have been infrequent, and the last video was posted in February 2025.
The channel has about 3,100 subscribers and a median of roughly 1,500 views per video. Based on estimates, viewers are likely adult craft hobbyists, mostly in the United Kingdom, with a skew toward people aged 35 and older. The biography on Sara Holmes's website describes her work as a self-taught pioneer of willow sculpture who has completed public and private commissions, which is where the channel's authority comes from.
Sponsored integrations would be priced at about $150 to $250 per video, which is well under the $20 to $35 CPM rate for long-form views that is typical for paid ads, given the modest view counts. Brands in craft supplies, sustainable home goods or outdoor learning would fit best.
Written from Willowtwisters's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Willowtwisters can edit or remove this page at any time.
Questions about Willowtwisters
How much does Sara Holmes charge for a sponsored video?
Based on the channel's median views, a sponsored integration would be about $150 to $250 per video. Rates are set per video at roughly $20 to $35 per 1,000 median views for long-form content. Contact details unlock on Starbooked for $0.80.
What does Sara Holmes post about on YouTube?
Willowtwisters posts willow sculpture timelapses, step-by-step weaving tutorials for projects such as reindeer, deer and bird feeders, and promotions for online and in-person courses. Most videos run two to five minutes.
How do I contact Sara Holmes for a brand deal?
Contact details for Sara Holmes unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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