Starbooked

Winging It, run by OddBird (@wingingitoddbird), is a US-based YouTube channel with about 1,170 subscribers and 52 videos, featuring long-form front-end web development talks on CSS, HTML and JavaScript. Median views sit near 424 with a pace of roughly one upload a month. Sponsored integrations would fall around $150 to $250 per video.

Why brands book Winging

Developer-focused CSS audience watching long-form technical discussions

  • Median of 424 views per video across 52 uploads since March 2023
  • Live monthly streams with about 2,500-second median episode length keep viewers engaged
  • Strong fit for developer tools, hosting and design-system brands
Best fordeveloper toolsweb hosting and infrastructuredesign system and UI component libraries
Watch forSmall audience of about 1,170 subscribers with modest view counts; best for targeted developer reach.

Brand fit report

Content

Topics, IAB taxonomy
Technology & Computing90%
Education10%
Formats
live-streamed panel discussions, long-form interviews, short CSS demos
Tone
technical, conversational
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
40 to 80 minutes for discussions, under 5 minutes for short demos

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Engagement6.4%
Likes and comments per view on recent videos
Audience asks abouthow to use new CSS features like anchor positioning and @scope in productionwhich browsers support a given CSS featurehow to build responsive typography and layouts
Age
15%18-24
40%25-34
30%35-44
15%45+
Gender
30%women
70%men
Countries
🇺🇸 United States40%
🇬🇧 United Kingdom12%
🇩🇪 Germany8%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the descriptions promote the creator's own OddBird courses and workshops.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Technical web development content with no flagged titles or descriptions.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.2k4244

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers45 / 50
Activity Uploads in the last 90 days4 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 31 days ago.

Join OddBird at the cutting edge of front-end web development for discussions, demos, and interviews on topics ranging from CSS, HTML, and JavaScript to UX design and team process. Winging It streams live the third Thursday of each month. Chat with us about the show on Mastodon (front-end.social/@OddBird) or drop us a line at birds@oddbird.net. And as always, if you need custom web application development or a refactor – OddBird is here to help. 🫶🏼🐦
Winging It's own profile description on YouTube

Are you Winging It? Claim or remove this profile.

About Winging It

Winging It is a YouTube show from OddBird, a web development team, covering front-end topics such as CSS, HTML, JavaScript, UX design and team process. Episodes are mostly long-form live discussions, demos and interviews with guests from the CSS community, with a monthly live stream on the third Thursday. The channel has about 1,170 subscribers and a median of around 424 views per video, with an estimated audience of working developers and design-focused engineers, mostly in the United States. The channel has no sponsorship history. At $150 to $250 per video, that works out to roughly $20 to $35 CPM, compared with the $10 to $30 CPM typical for paid ads, so it suits brands that want a small, technically engaged audience rather than mass reach.

Written from Winging It's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Winging It can edit or remove this page at any time.

Questions about Winging

How much does Winging It charge for a sponsored video?

Winging It has no sponsorship history, and the estimated rate is $150 to $250 per video based on a median of around 424 views at $20 to $35 per 1,000 views. Rates are estimates and should be confirmed directly with the creator before booking.

What does Winging It post about on YouTube?

Winging It posts long-form discussions, demos and interviews about front-end web development, including CSS, HTML, JavaScript and UX design. Episodes often feature guests from the CSS community and are streamed live on the third Thursday of each month.

How do I contact Winging It for a brand deal?

Contact details for OddBird can be unlocked on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check whether this channel is boosted before reaching out.

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