Starbooked

Worcestershire County Council

@worcscc · GB · EN

Worcestershire County Council (@worcscc), a local government body in Worcestershire, England, publishes council news, public health stories and nature recovery updates to about 2,530 subscribers. Median views sit near 60, with roughly 35 uploads over the past year. No brand deals; the channel is an official public body account.

Why brands book Worcestershire

Official Worcestershire council channel reaching a local UK audience on health and community topics

  • About 2,530 subscribers and roughly 35 uploads in the past year
  • Median views of 60 per video, with a top recent upload at 1,663 views
  • No sponsorship history, so the channel carries no existing brand conflicts
Best forlocal public health awarenesscommunity sport and wellbeing campaigns
Watch forPublic body with restricted commercial activity; sponsored placements are unlikely to be permitted.

Brand fit report

Content

Topics, IAB taxonomy
Health45%
Society35%
Environment20%
Formats
community story interviews, event highlight videos, council meeting streams, short informational updates
Tone
informational, community-focused
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
1 to 4 minutes, with occasional long council recordings

Audience

Commercial intent2/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement0.8%
Likes and comments per view on recent videos
Audience asks abouthow to access local health and wellbeing sessionswhat local nature recovery plans mean for landownershow to take part in community events such as the Wythall and Hollywood Fun Run
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
50%women
50%men
Countries
🇬🇧 United Kingdom95%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Council content covers local policy and planning, which may touch on contested local decisions; no concerning content found in recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.5k603

Benchmark score: 6 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers3 / 50
Activity Uploads in the last 90 days3 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 68 days ago.

Hello everyone and welcome to the official home of Worcestershire County Council on YouTube. We want to be your gateway to news and information for Worcestershire residents and the place to find out more about the work of the County Council. You'll be able to see live streams from public council meetings, updates on major projects such as road building schemes and the latest Coronavirus information among our playlists. Your views on our content are welcome. If you wish to highlight any by emailing our communications team on commsunit@worcestershire.gov.uk or call 01905 766646. If you want
Worcestershire County Council's own profile description on YouTube

Are you Worcestershire County Council? Claim or remove this profile.

About Worcestershire County Council

Worcestershire County Council runs the official YouTube channel for the local authority in Worcestershire, England, as @worcscc. The channel posts community stories, public health initiatives, event highlights and nature recovery updates, typically one to four minutes long and filmed on camera with a mid-level production style. It has about 2,530 subscribers and a median of 60 views per video, with roughly 35 uploads over the last year.

The audience is most likely UK residents of Worcestershire and the surrounding area, skewing older based on the nature of the content; these figures are estimates rather than platform-reported data. The channel shows no sponsorships or affiliate activity, and it does not operate as a commercial creator. Brand work is not part of its profile.

At this scale and with no sponsorship history, the channel is not a typical micro creator placement. Brands seeking local government or public health audiences should treat it as an information source, not an integration partner. Any paid placement would be unusual, and the implied rate under the standard formula ($20 to $35 per 1,000 median views, so roughly $150 to $250 per video) would be a CPM of $20 to $35, well above the $10 to $30 typical for paid ads.

Written from Worcestershire County Council's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Worcestershire County Council can edit or remove this page at any time.

Questions about Worcestershire

How much does Worcestershire County Council charge for a sponsored video?

Worcestershire County Council does not offer sponsored videos and has no sponsorship history. Based on the standard formula, the implied rate would be about $150 to $250 per video, but public bodies rarely accept paid placements, so confirm directly before budgeting.

What does Worcestershire County Council post about on YouTube?

The channel posts community stories about local charities and public health programs, event highlights such as the Wythall and Hollywood Fun Run, and updates on the Local Nature Recovery Strategy. Videos are usually one to four minutes long and feature on-camera interviews.

How do I contact Worcestershire County Council for a brand deal?

Contact details unlock on Starbooked for $0.80. Worcestershire County Council is not a boosted creator, so it cannot be booked through Starbooked; the council's communications team is the appropriate channel for enquiries.

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