Starbooked

WowEmbossingPowder

@wowembossingpowder · GB · EN

WowEmbossingPowder (@wowembossingpowder), a UK craft channel, makes heat embossing, card making and mixed media tutorials for WOW! Embossing Powder products. With about 10,000 subscribers and a median of roughly 190 views per video, it posts about one video a week. Sponsored integrations are quoted at $150 to $250 per video.

Why brands book WowEmbossingPowder

Craft-focused channel with a loyal niche audience and frequent WOW! product features

  • About 10,000 subscribers and roughly 190 median views per video
  • Sponsored work is already central, with 38% of recent videos sponsored
  • Upload pace of about 50 videos a year suits a steady product campaign
Best forcraft supply launchesembossing and foiling product trialshobby retail promotions
Watch forMedian views are low relative to subscriber count, so reach per video is modest.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests80%
Arts & Crafts15%
Home & Garden5%
Formats
step-by-step tutorials, product showcases, hauls and collection releases, sponsored project demos
Tone
friendly, instructional
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
8 to 20 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Engagement9.3%
Likes and comments per view on recent videos
Audience asks aboutwhich embossing powder colours to buyhow to create a specific card technique step by stepwhether a product is worth buying from a new collection
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
85%women
15%men
Countries
🇬🇧 United Kingdom40%
🇺🇸 United States25%
🇦🇺 Australia8%
LanguagesEnglish 100%

Commercial

38%of the last 50 videos were sponsored
Nativeproduct shown in use
Brands seen
WOW! Embossing Powder
Categories promoted
craft supplies, embossing powders, hot foil, ink pads
Affiliate links
Yes

Recent video 'Hot Foil Christmas Cards' promotes WOW! Hot Foil bundles currently on offer, and 'Creating multiple cards with heat embossing' carries an exclusive discount code.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
No flagged content in recent titles or descriptions; the channel covers paper crafts only.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube10k18711

Benchmark score: 15 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers2 / 50
Activity Uploads in the last 90 days11 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 10 days ago.

sharing some great ideas for cardmaking, mixed media and Scrapbooking, all with the fabulous WOW! Embossing Powder products. Thanks for stopping by, we really appreciate you. Please email us if you have any questions about our products: sales@wowembossingpowder.co.uk
WowEmbossingPowder's own profile description on YouTube

Are you WowEmbossingPowder? Claim or remove this profile.

About WowEmbossingPowder

WowEmbossingPowder is a UK-based channel run by a group of craft creators who make cardmaking, mixed media and scrapbooking tutorials built around WOW! Embossing Powder products. The channel publishes roughly one video a week, usually step-by-step projects of 8 to 20 minutes, and many recent videos feature new collections and product bundles.

The audience is estimated, not measured, to be largely women aged 35 and over in the United Kingdom and United States who already craft at home. Most viewers appear to be hobbyists comparing products before buying. Median views sit around 190 per video against roughly 10,000 subscribers.

Brands looking for a targeted craft audience may book this channel for product trials or collection launches. Sponsored integrations are quoted at $150 to $250 per video, which is roughly $20 to $35 CPM on median views, compared with typical paid-ad CPMs of $10 to $30.

Written from WowEmbossingPowder's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. WowEmbossingPowder can edit or remove this page at any time.

Questions about WowEmbossingPowder

How much does WowEmbossingPowder charge for a sponsored video?

Sponsored integrations are quoted at $150 to $250 per video, based on the channel's median views and long-form format. The range is estimated from public channel data. Contact details unlock on Starbooked for $0.80.

What does WowEmbossingPowder post about on YouTube?

The channel posts cardmaking, heat embossing, mixed media and scrapbooking tutorials, mostly built around WOW! Embossing Powder products. Videos are usually 8 to 20 minutes and often include new collection releases and hot foil techniques.

How do I contact WowEmbossingPowder for a brand deal?

Contact details unlock on Starbooked for $0.80. The channel lists a business email on its profile. Boosted creators can be booked through Starbooked directly.