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WSJ Your Money Briefing, published by The Wall Street Journal, covers personal finance, markets and career decisions through weekday news briefings from WSJ reporters. The feed lists 1,000 episodes with a median length of about 6 minutes. Estimated downloads are 50,000 to 80,000 per episode, with a rate of roughly $900 to $2,000 per host-read mid-roll ad.

Why brands sponsor WSJ Your Money Briefing

Daily finance briefings from a major business newsroom, reaching engaged money-minded listeners

  • The feed lists 1,000 episodes with a weekly-plus cadence and a 1,680-rating Apple Podcasts profile averaging 4.0 stars.
  • Episodes run a median of about 6 minutes, suited to short host-read placements that stay out of the way of the news.
  • The Wall Street Journal publisher brand gives sponsors a credible, high-production editorial environment.
Best forpersonal finance apps and banking productsinvesting and wealth management brands
Watch forEpisodes are news-driven, so sponsor messages must fit a serious, non-promotional tone.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance45%
Business News35%
Investing20%
Formats
news briefing, interview, explainer
Tone
informative, concise
Language
English
Production
Studio production
Typical length
5 to 6 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Est. downloads per episode50k–80k
Estimated, confidence 60%: 1,680 Apple ratings with a 1,000 to 5,000 band, a show over five years old, weekly-plus cadence, a major publisher, and a high Podcast Index popularity score.
Audience asks aboutWhat do the latest market moves mean for my savings?How should I think about housing costs and renting?How are AI stocks and big tech shifts affecting investors?
Age
10%18-24
25%25-34
25%35-44
40%45+
Gender
45%women
55%men
Countries
🇺🇸 United States80%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Episode titles cover markets, housing policy and federal bills, with mentions of political figures such as Trump in the title 'a Fast Track to Trump Posts' and 'Mansion Tax' policy debates, but no explicit content is flagged.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 100 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 2 days ago, a new one about every 7 days.

Your Money Briefing is your personal-finance and career checklist, with the news that affects your money and what you do with it. From spending and saving to investing and taxes, the Wall Street Journal’s finance reporters and experts break down complicated money questions every weekday to help you make better decisions about managing your money.
WSJ Your Money Briefing's own show description from the podcast feed

Do you make WSJ Your Money Briefing? Claim or remove this page.

About WSJ Your Money Briefing

WSJ Your Money Briefing is a finance podcast from The Wall Street Journal that covers personal finance, investing, taxes and the markets news that affects household money. The feed lists 1,000 episodes with a weekly-plus release pattern and a median run time of about 6 minutes. Episodes are news briefings and interviews, such as a conversation with Suze Orman, produced to a high standard.

The show is attributed to The Wall Street Journal in the feed and on Apple Podcasts, where it holds 1,680 ratings and a 4.0 average. Listeners are estimated, not measured, at 50,000 to 80,000 downloads per episode, and the audience is likely skewed toward adults aged 35 and over with US-based listeners. No sponsors appear in the feed, so the show is unproven for paid placements.

A host-read mid-roll is estimated at roughly $900 to $2,000 per episode, which suits personal finance, banking and investing brands wanting a credible editorial setting. Those with a serious, non-promotional message are the best fit for this show.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. WSJ Your Money Briefing can edit or remove this page at any time.

Questions about WSJ Your Money Briefing

How much does WSJ Your Money Briefing charge for a podcast sponsorship?

Based on an estimated 50,000 to 80,000 downloads per episode, a host-read mid-roll is estimated at roughly $900 to $2,000 per episode. Rates are estimates derived from listener signals, not a published rate card.

What is WSJ Your Money Briefing about?

The show covers personal finance, investing, taxes and the market news that affects household money. Episodes are short news briefings and occasional interviews from The Wall Street Journal's finance reporters.

How do I contact WSJ Your Money Briefing about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.

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