WUFT (@wuftnews8665) is the news and public media service of the University of Florida in Gainesville, United States. It publishes daily television newscasts, long-form local reports and bilingual Spanish-language stories. The channel has about 7,160 subscribers, a median of 85 views per video and uploads roughly 50 videos per quarter, with no sponsored integrations found. Rates are not applicable.
Local Gainesville news with a trusted public media audience
- Publishes about 50 videos per quarter, with daily newscasts from the University of Florida.
- Median views are 85 per video, so sponsorship pricing should be set by views rather than subscriber count.
- Almost no sponsored content today, so a first brand partnership would stand out.
Brand fit report
Content
- Formats
- daily newscast recordings, short local news reports, magazine-style features
- Tone
- informative, straightforward
- Language
- English
- On camera
- Yes, talking head
- Production
- Studio quality
- Typical length
- 15 to 22 minutes for newscasts, 1 to 4 minutes for stories
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Newscasts cover crime and political stories, such as the USDA complaint against Jungle Friends Primate Sanctuary, so adjacency to violence and politics is possible.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 7.2k | 85 | 50 |
Benchmark score: 33 / 100
Public rule, same for everyone. How it works.
Recent videos
▶5th Annual UF AI Days · 8 views
▶WUFT-TV NEWS First at Five 10/5/26 · 50 views
▶WUFT-TV NEWS Midday 10/5/26 · 91 viewsLast three uploads, latest today.
News from North Central Florida's public media stations on http://WUFT.org/ - 89.1 FM - WUFT-TV Florida's 5. Have a news tip? 352-392-6397 or news@wuft.org
About WUFT
WUFT is the news and public media operation of the University of Florida, based in Gainesville, and it publishes on YouTube as @wuftnews8665. The channel posts daily television newscast recordings, short local reports and some Spanish-language features, with about 50 uploads per quarter. Its newscasts appear to be watched mostly by Gainesville and north central Florida residents, though audience figures here are estimates only.
The channel has about 7,160 subscribers and a median of 85 views per video. Public media brands can use its editorial trust for local promotions. Sponsored integrations are rare on the channel, and rates would be set per video at $20 to $35 per 1,000 median views, which is a CPM of $20 to $35 per 1,000 views, compared with $10 to $30 for paid ads.
This channel suits university, education, public health and local service brands that want a Gainesville audience with a newsroom credibility.
Written from WUFT's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. WUFT can edit or remove this page at any time.
Questions about WUFT
How much does WUFT charge for a sponsored video?
Based on a median of 85 views, a long-form sponsored video would be priced at a range of $20 to $35 per 1,000 median views, with a $150 to $250 minimum per video. Exact rates depend on the format and are negotiated directly. Contact details unlock on Starbooked for $0.80.
What does WUFT post about on YouTube?
WUFT posts daily television newscast recordings, short local news stories and some Spanish-language features about Gainesville and the University of Florida. Topics include local government, education, health, arts and weather, with most videos running between 1 and 22 minutes.
How do I contact WUFT for a brand deal?
The channel lists a news contact email on its public profile. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
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